Facebook Statistics: Facts & Figures

You have discovered the most trusted and validated source for Facebook facts & figures. Here we have showcased some jawdropping Facebook statistics. We have collated many impressive facts and figures about Facebook, which we closely monitor and update on a weekly basis. Most of the Facebook facts and figures are listed only after careful moderation and validation from the original sources, which we monitor on a daily basis.

Company Name:  Facebook Inc. (NASDAQ:FB)
Founded: February 4, 2004, Menlo Park, California

  1. On 4 February 2004, Mark Zuckerberg launched Facebook, along with his fellow Harvard College students and roommates.
  2. Facebook filed for an initial public offering (IPO) on February 1, 2012.
  3. In April 2012, Facebook acquired a 1.5-years-old Instagram for $1 billion in a combination of cash and shares. (S)
  4. On May 17, 2012, Facebook has priced its initial public offerings (IPO) at $38 per share, making it the third largest IPO in the US history. (S)
  5. Facebook has raised $16 billion in an initial public offering (IPO), valuing the company at $104 billion, the largest valuation to date for a newly listed public company.
  6. In the summer of 2014, Facebook had received its first outside investment of $500,000 at a $5 million valuation.
  7. Facebook has 27,742 employees as of March 31, 2018. (S)
  8. Facebook posted a strong revenue of $11.9 billion in Q1 2018, a whopping 49% YoY growth. (S)
  9. Facebook and Google, together accounted for 63.1% share in US Digital Ad Industry in 2017. ( S)
  10. Today, over one-fourth of world’s population access Facebook on a monthly basis. (S)
  11. In Q1 2018, Facebook has removed 583 million fake accounts as the company reports on its Enforcement numbers for the first time. (S)
  12. Facebook Marketplace eyes global eCommerce industry which is expected to grow $4 trillion by 2020. (S)
  13. Facebook has launched peer-to-peer payments to WhatsApp in February 2018.(S)
  14. Instagram owned by Facebook, has 80% of its users outside the USA. (S)
  15. Internet.Org was a big downfall in India as the government curbs the move as against Net Neutrality. (S)
  16. Facebook’s ‘Like’ button used to be ‘Awesome’ button before it got changed, the company then officially announced “Like” button in February 2009. (S)
  17. Facebook’s earlier domain was thefacebook.com until the word ‘the’ was dropped in September 2005. (S)
  18. In October 2012, Facebook has surpassed one billion monthly active users. (S)
  19. In July 2016, Facebook Messenger has crossed 1 billion active users monthly. (S)
  20. Facebook has 1.45 billion daily active users on average, as of March 31, 2018. (S)
  21. Facebook has 2.20 billion monthly active users as of March 31, 2018. (S)
  22. An average user spends about 41 minutes per day on Facebook. (S)
  23. In July 2017, India has overtaken the US to become Facebook’s largest country audience with a total 241 million active users. (S)
  24. Today, India is a home of 270 million Facebook users, beating the US. (S)
  25. Facebook is the second largest digital advertising company after Google. (S)
  26. 400 new users sign up for Facebook every minute, as reported by SmartInsights. (S)
  27. Each day, 35 million people update their statuses on Facebook. (S)
  28. In Q1 2018, more than 98% of Facebook’s total revenue came from advertising. (S)
  29. Each person in the world (at least among the 1.59 billion people active on Facebook) is connected to every other person by an average of three and a half other people. (S)
  30. The majority of the people on Facebook have averages between 2.9 and 4.2 degrees of separation. (S)
  31. The average Facebook user has 155 friends but would trust only four of them in a crisis.
  32. Around 2/3 or 68% of US adults are on Facebook. (S)
  33. 90% of LinkedIn users are also the users of Facebook. (S)
  34. 80% of people in the US, aged between 18 and 24, agree they use Facebook. (S)
  35. Facebook is available in 101 languages, and over 300,000 users helped with translation.(S)
  36. 770 thousand people used Facebook to donate over $17 million in one week following the April 2015 earthquake in Nepal. Facebook itself donated $2 million. (S)
  37. 80 million people use Facebook’s stripped down app Facebook Lite for the developing world’s slow connections. (S)
  38. The average click-through rate (CTR) in Facebook ads across all industries is .90%.(S)
  39. The highest click-through rate on Facebook is the legal industry, at 1.61%.(S)
  40. The average cost per click (CPC) in Facebook ads across all industries is $1.72.(S)
  41. The highest cost per click on Facebook is the finance and insurance industry at $3.77.(S)
  42. The average conversion rates on Facebook ads across all industries is 9.21%.(S)
  43. According to Pew Research, 83% of women use Facebook, compared to 75% of men. (S)
  44. People are five times more likely to watch Facebook video daily on a smartphone than on desktop.(S)
  45. The most effective length for an ad title on Facebook is four words & 15 words for a link description. (S)
  46. 26% of Facebook users who clicked on ads made a purchase. (S)
  47. 83% of Facebook users worldwide are under the age of 45 as of April 2018.(S)
  48. On Facebook, 1 in 5 videos is now a live broadcast. (S)
  49. On Messenger, people played 1.5 billion Instant Games together in the first 90 days of 2017.(S)
  50. Facebook users spend an average of 1.7s looking at a given piece of content. (S)
  51. On Facebook News Feed, people consume a given piece of content faster on mobile than on desktop.(S)
  52. Currently, over 209 million people are following the ‘Facebook India‘ page on Facebook. (S)
  53. Mark Zuckerberg, CEO of Facebook, has a salary of only $1 million per year effective from January 1, 2013.

The above list is a part of Dazeinfo DFacts, where we bring you carefully curated and validated facts and figures of all technology companies worldwide.

Last Updated: 24 June 2018