Monday, February 27, 2017
Social Media

Social Media

content-sharing-on-facebook

Content Sharing Habits Of Facebook Users: Only 18% Share More Than Once A Day...

Almost 1.6 billion people around the world use Facebook. As a result, most of the content marketers are failing to engage a sizable number of Facebook users. A majority of users check their Newsfeed various times a day, whether to...
microsoft-acquisition-of-LinkedIn-analyis

Does Microsoft’s $26.2 Billion Splurge On LinkedIn Make Sense? A Tear Down Analysis !

The tech world as of late has been rife with news of mergers and acquisitions. While some like the $67 billion Dell-EMC merger has been desperate bids to survive in a rapidly evolving industry, others like Facebook's $19 billion...
Microsoft buys LinkdIn

Reading Into The Microsoft Acquisition of LinkedIn !

The software giant Microsoft yesterday announced its decision to buy LinkedIn, the world’s leading professional networking site, for $26.2 billion, or $196 per share, in cash. The acquisition which has already been approved by the boards of both the...
Microsoft Acquires LinkedIn

Microsoft Acquires LinkedIn: A $26 Bln Investment With An Eye on $315 Bln Market

The Windows behemoth, Microsoft Corporation (NASDAQ:MSFT), is set to strengthen its social media presence with the acquisition of LinkedIn for $26.2 billion. Microsoft is reportedly buying LinkedIn for $196 per share. The deal is slated to be completed by...

Students In India Are Hooked To Laptop, Facebook and WhatsApp [REPORT]

A recent GenZ survey by TCS has highlighted the fact that teenagers still prefer Laptops and PCs for surfing the Internet over the smartphones, despite the rising adoption rate of smartphones in India. The survey targeted the students from...
posts-type-brands-share-on-social-media

Facebook And Twitter Marketing Is Not About Sharing Links Anymore: Wake Up Call for...

Content creators and marketers including all major publishers who rely upon social media for engaging their audiences, need to rework on their strategies as the old ones are beginning to fall flat. At present, nearly 100,000 brands battle it...
content-conumption-on-mobile-devices-2016

Online Content Consumption Patterns: Is In-Depth Reporting A Dying Art?

The Internet has evolved at a rapid pace in the last two decades, and that is in part, due to the rapidly changing ways of how we access it. One of the subtle ways that the Internet has grown...
facebook engagement of top 10 publishers

Facebook Engagement: Links Are Old School And Being Ignored by Users [REPORT]

Facebook engagement of major publishers all over the world has been hit badly over the last 12 months while their video engagement has shown a noticeable improvement.  It has also been observed that the decline in engagement is not...
facebook-fraduential-likes

Click Farms and Their Fraudulent Facebook Likes Are Hurting Brands Like Never Before !

Lots of people praise the creativity, lower costs, and overall efficiency of advertising on social media. And, with over 1.5 billion users, Facebook’s ad reach can’t be ignored. But, there’s a darker side to Facebook advertising involving click farms...
Twitter birds

Is Twitter Really Failing ?

Twitter Inc. (NYSE:TWTR) is going nowhere quickly. That’s, perhaps, a little unfair. Twitter is still the third biggest social network in the world with 310,000,000 unique monthly visitors. Leading the charge is Facebook with 1,100,000,000, followed by YouTube with...
Social-Media-Marketing-Mistakes

3 Most Common Mistakes Social Media Marketers Are Committing In 2016

In their quest for greater sales and increased ROI, the self-appointed “digital marketing guru” has lost touch with what social media has evolved into. A game-changer in the field of marketing is social media that brought in groundbreaking changes...
linkedin-users-information-leaked

Blast From the Past: 117 Mn LinkedIn Users’ Information Are Up for Sales

'One should avoid digging in the past'; This idiom doesn’t apply on the hackers as some of them mint millions by only by peeping into the dump yards. One such incident occurred lately, as a hacker named 'Peace' tried...
Social-Media-Marketing-ROI

4 Branding Strategies on Social Media that Guarantee ROI

Today, building a brand goes hand in hand with being active on social media. As consumers spend a lot of time there, companies have an opportunity to utilize various platforms and spread the awareness of their brand.There are many...
linkedin-social-selling-tips

LinkedIn’s VP of Sales Solutions Reveals The Secrets of Social Selling

The world has changed since the last global financial crisis. And so has the way we buy or sell. From offline to online a number of buying and selling platforms have emerged in the last decade. But, one among them...
customer-experience-manegement-omni-channels

Mahindra Comviva Explains Why Is CEM the Future of Customer Support

Technology has been evolving like never before for the last few years, and this could be seen clearly with the growth of various communication channels online. 3.2 billion internet users worldwide are communicating over various online channels, especially on...
facebook-mark-zuckerberg-free-basics

The Free Fall And Demise of Facebook’s Free Basics in India: The Complete Story

If one wants to look at how not to rile up a country and get downgraded from almost a rockstar level status to a loathed one, the Facebook saga is the prime example of it.It is a story of...

Latest Articles

The Leaked Videos of Galaxy S8, And What it Means For...

One of the biggest highlights of Mobile World Congress held in Barcelona on 26 February 2017 was Samsung Electronics Co Ltd (KRX:005930) announcing that they would...

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