Friday, April 20, 2018

Social Media

facebook-and-mark-zuckerberg

Deciphering The New Strategy of Facebook: Less Is More

It is said that all publicity is good publicity, but you’ll forgive Mark Zuckerberg and company for clinging to another idiom these days: “this too shall pass.”No, this doesn’t - even remotely - mean that Facebook Inc. (NASDAQ:FB) is...
twitter revenue 2017

Twitter Finally Achieves Something It Was Gunning For 12 Years

In its 12 years of history, it is the very first time when Twitter Inc. (NYSE:TWTR) has achieved something it was trying for long -  recoding a profitable quarter. The micro-blogging social network has reported GAAP net income of...
Facebook-results Q4 2017

Facebook Q4 2017 Results: The Side Effects Of Rising Revenue Are Visible Now

Facebook Inc. (NASDAQ:FB) has announced Q4 2017 results and the first glance of it makes us visualise the promising future of the world's largest online social networking community. Led by Mark Zuckerberg, the company beat market expectation in terms of...
marketing tools

Why Your Marketing Team Needs These Tools to Grow Your Business Phenomenally

Your business is just as good as the system you have in place. It may sound harsh, but it’s the truth. Just think about it for a second: you’ve spent a lot of time to design a clear and...
growth of social messaging

Social Messaging: Catalysing The Next Wave of Digital Revolution In Communication

Social messaging is fast coming to the fore today. According to the Harvard Business Review, of the top ten global applications, six are social messaging-centric ones, used by 1.4 billion people worldwide. As per industry experts, the revenue generated...
facebook marketplace in india

Facebook Decides To Go After Quikr And OLX in India

The second largest country by population, mobile phone users, smartphone users, and internet users, India is once again at the center of attraction for the management of the world's most influential online platform. After chasing craigslist and eBay in...
twitter 280 characters tweets

Decoding 280 Characters Tweet: What Is Twitter Up To With Longer Tweets?

Twitter Inc. (NYSE:TWTR) has started testing 280 characters tweet limit in a bid to increase penetration, engagement and influence on people across the globe. For now, Twitter has rolled out the feature only to few selective twitter users, but soon...

US Digital Ad Industry 2017 – 2019: Google And Facebook Continue to Dominate At...

The latest data from eMarketer emphasizes what many of already know; Google and Facebook Inc. (NASDAQ:FB) are the kings of the US digital ad industry. Together, the two tech giants will account for 63.1% of the investment in digital...
Emoji Reactions

What Emoji Reactions Tell Us About the Future of Social Media

Emoji reactions are here, whether you like it or not. And if current user feedback is any suggestion, there’s about a 50 percent chance you’ll land on either side. Some users have taken to the feature with excitement, believing...
number of instagram users

Instagram Marketing: Brands Must Focus More on Video Content Than Image For Greater Engagement

The exploded popularity of Instagram, especially among teens, has caught the eyeballs of content marketers. In the last four years, the number of Instagram users has gone up by seven folds. Brands are actively campaigning on Instagram to lure...
social media bots

How Kenya’s New Telegram Bots Will Keep Voters Updated Through the Election

Days before the upcoming elections in Kenya, an entrepreneur took a wise step to keep the nation informed. We’re talking about an app that is about to revolutionize the information systems and how voters get news from and follow the...

Google Taking Inspiration From Snapchat To Combat Facebook’s Growing Influence

There are some companies in the world today that have become more than mere corporate organizations; some companies, like Google, have become global institutions in their own right. For the past two decades, Google has been a mainstay of...
reddit funding

Reddit To Take on Facebook And Twitter After Securing $200 Mn In Funding

Over the past decade, the Internet has seen many websites come and go. In Facebook-Instagram-Google-Youtube-Snapchat dominated world, Reddit, the front page of the Internet, is looking to make a comeback, and in style.Reddit, a social news aggregation and a community...
whatsapp users 1 billion

How WhatsApp Conquered The Instant Messaging Space With 1 Billion Daily Active Users

Facebook Inc. (NASDAQ:FB) recently revealed their financial results for Q2 2017 which was extremely positive across Facebook's substantial network of apps and services. However, the star of the show was undoubtedly WhatsApp, which has gone from strength to strength to consolidate...
rise-of-social-media-politics

With Over 2 Billion Users, How Social Media Has Affected Politics

With 49% population penetration, the number of internet users worldwide is estimated to clock 3.7 billion in 2017. Over 2 billion of these internet users are active on social media networks worldwide. As the penetration of internet users is...
Oculus VR Headset

Competition In VR Market Heating Up: Facebook To Challenge Samsung With Its Wireless Oculus...

2017 looks to be shaping out to be a defining year for VR, as reports have emerged that Facebook Inc. (NASDAQ:FB) owned Oculus is planning to release a wireless mobile virtual reality headset. The new headset will reportedly not need to...

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Can Facebook Recover From Its Craterous Impact, Or End Up Meeting...

Unless you have been living under a rock for the past month or so, chances are you must have, at the very least, heard...

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