Brief

Forrester has released a new Report interestingly titled "The Facebook Factor". According to the new report Facebook fans are much more likely to purchase, consider, and recommend the brands that they engage with on Facebook than non-fans.  The new Forrester study...

A war of words has been waged out across the world over the topic why Apple is going to launch 7-inch “mini iPad”. Previously, I have elaborated two reasons which have compelled the company to jump into  the 7-inch...

In India, Reliance Communications (R-COM) has decided to introduce expert customer care center, exclusive apps, operator billing and dedicated Android zones in order to promote Android handsets across the country. The company has indentured with Google for two years...

In February 2011, half of the American adults went online, despite of this, only 4% American households had broadband connections. However,  the situation had apparently changed till August 2011, six in ten adults had a high-speed broadband connections at their...

While we are talking about Apps store,  Apple App Store pokes into our mind first. Undoubtedly, Apple is the biggest player in the market, possessing over 500,000 apps in its app store. Google Play is currently a greatest rival...

The adoption of QR codes is just being versatile with each passing day. The innovations, ideas, and adoption of technology have grown way beyond computers, mobile phones, and digital objects. with the improvement in the technology arena, people are...

As the penetration of high-end mobile devices is increasing across the world, with the same swift, the mobile ads industry revenue is also increasing year-on-year. Undoubtedly, the Mobile World Congress (MWC) has always been the most preferred platform for...

Nokia has recently updated its Q1 financial performance guidelines for 2012. According to the Finnish mobile handsets manufacturer, over 2 million Windows Phone based Lumia Smartphones were sold in the Q1 of this year. The company has revised all...

Indeed, we are always very passionate about the brand valuation as well as the popularity of the companies. The eagerness increases more when the comparison is going to be done with the world's two iconic technology brand "Google" and...

In 1995, one out of every 10 adults were interested to go online in the US, but now, the situation has been changed. A research analysis firm "Pew Internet & American Life Project" has reportedly stated that 75% adults were...