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Why Is Google Paying Rival Apple $3 Billion In Licensing Fee?

Apple Inc. (NASDAQ:AAPL) and Google are two of the most recognizable names in the tech industry. Both companies were responsible for pioneering the smartphone revolution nearly a decade ago that now engulfs the entire world. Google is the gateway...

8 Drastic Changes That Will Impact SEO in 2017

SEO is more like a cold war between websites and search engines. Each time Google updates its algorithms, different companies do what they can to ensure they retain first page rankings. It is a continuous war, one that cannot...

What Mobile First Indexing Means for You – The Facts Explained

There has been a definite rise in the importance given to mobile web presence over recent years. It’s easy to see why. You only have to take a look at industry data, and you can see that use of...

Google Premium Smartphone: What Is The Company Aiming At ?

Google is reportedly trying to test the premium smartphone market for Android by launching its own premium smartphone by the end of this year. The move is being considered as an effort to dethrone the premium smartphone giant Apple’s iPhone. Unlike...

Google’s Free Wi-Fi Initiative Recorded 1.5 Mn Users Primarily From Tier 2 Cities of India

In a recent blog post, the Internet behemoth, Google, revealed spectacular engagement rate of its free Wi-Fi initiative on the occasion of world Wi-Fi day. It’s a huge milestone as a mammoth 1.5 million people are benefiting from the...

47% Internet Users Block Ads Due to Slow Browsing Experience [REPORT]

As the Internet grows and evolves, so does the content on it. This evolution of content is brought about not just due to changing the perspective of content creators alone, the consumers as well as the devices they consume...

Google Bets Big On Mobile Ad Revenue As Desktop Ads Slump

For anyone who spends any amount of time on the Internet, Google, now a part of Alphabet Inc. (NASDAQ:GOOGL), has become ubiquitous with the term "search." Hence, it comes as no surprise that, Google makes most of its money from...

SEO Best Practices: 7 Actionable Steps to Consistently Ranking Well

Whether you look at anecdotal evidence, experimental data or statistical results, the answers are unanimous. Organic search is hands down the largest source of traffic to websites around the world. Conductor carried out an interesting experiment to prove this...

When Google Sold Google.com for Just $12

How much do you think the mammoth search engine’s domain name could cost you if you plan to buy the one? Quite justified, it will be a figure followed by a good number of zeros. But, to counter your perception...

Now Google Can Easily Search Your Desktops, Apps and Cloud Storage

Google is attending over 3 billion search queries every day and this makes it dominant in the online search market. After the recent major restructuring, it is quite evident that the search giant is looking beyond online advertising, which accounts...
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Microsoft Study Reveals Indians Have Become Less Digitally Civilised Than The Previous Years!

With the coming age of digital boom in India, more and more people have been gaining access...
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Facebook Falls Prey To Coronavirus: Cancels Global Marketing Summit 2020

The deadly Coronavirus outbreak seems to have now become the primary cause of the cancellation of another major global business conference as...

Facebooks Dating App In Hot Water Amid Privacy Issues

The much-anticipated Facebook dating app finds itself in a tough spot. Facebook had to call off the launch of their dating service...

End Of Privacy For Social Media And Messaging Platforms Users In India!

Soon enough major social media platforms such as Facebook, Twitter and TikTok as well as messaging apps such as Whatsapp might have...

The Manufacturing of Smartphones In India Could Come To A Complete Halt!

India smartphone industry has started to feel the ripple effects of the deadly coronavirus infection which in China has forced several factories...