Changing Landscape of Online Shopping in India: Apps Define A New Sweet Spot [REPORT]

India, home to a billion people, had finished 2015 with 239 million smartphone users, surpassing even the USA in sheer volume. In a country where smartphones have become the first and in many cases, the only gateway to the...

Are Passwords Going Away? If Google and Apple Have Their Way, Yes !

Have you ever sat in front of your computer, stumped while trying to come up with a unique password that’s the perfect combination of numbers, letters and symbols? If so, you aren’t alone. According to the recently released list...

Top 3 Metrics To Know If Users Are Engaging with Your Website

Nowadays, an effective website is the most important aspect of a digital marketing campaign. Every website needs good, quality content that will grab people’s attention, otherwise, consumers will likely not be interested in the product/service. Creating an effective content...

Global Online Shoppers Survey 2016: Retailers Must Act Fast [REPORT]

A recent report on the shopping behaviour of the internet users worldwide in 2016 by Accenture, stresses on Adaptability, which will become the trademark for successful marketing strategies in future. The soaring e-commerce business is forcing the retailers to acquire...

Why Information Technology Certification Programs Are Essential in 2016

Information technology (IT) is an ever expanding field of opportunity, as far as building a career is concerned. If you have a foundation in IT then there are many different fields you can go on to specialize in, including...

Online Videos: The Future of Advertisement Industry

The colossal rise of video streaming traffic, has flung open the wide gates of a new era of advertising- Video content advertising. The research and development in this field has highlighted the fact that Online Video advertisement is the order of...

The Free Fall And Demise of Facebook’s Free Basics in India: The Complete Story

If one wants to look at how not to rile up a country and get downgraded from almost a rockstar level status to a loathed one, the Facebook saga is the prime example of it. It is a story of...

Will Chinese Consortium’s $1.2 Billion Buyout Sail Opera’s Boat?

A Chinese Internet consortium, comprising of Kunlun Tech, Qihoo 360 and other firms have offered a jaw-dropping $1.2 billion buyout to Opera, the company largely known for its browser. The agreement obliges Chinese companies to get 100% stakes of the Norway-based...

Mobile Internet Users In India 2016: 371 Mn by June, 76% Growth In 2015

The exploded adoption of smartphones due to declining ASP (Average Selling Price) is resulting in an enormous surge in the number of mobile internet users in India. According to the latest report from IAMAI, titled Mobile Internet In India...

Alphabet’s Google: Looking Forward At A Future Beyond Search

When Google restructured itself and became a part of Alphabet Inc. (NASDAQ:GOOGL), in early August 2015, there were quite a few skeptics out there who questioned everything from the choice of name to the economic viability of the restructured...
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Meta Q1 2024: Jaw-Dropping Surge in Revenue and Net Profit, But Reality Labs Burning Billions

Meta Platforms, Inc. (NASDAQ: META) has unveiled its financial results for the first quarter of 2024 and it is...
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