E-Marketing

45% Of Email Marketing Clicks Are Through Mobile [REPORT]

One of the greatest revolutions in mobile history was brought in the year 1999 with the introduction of email on mobile devices. Nokia 9000 was the first mobile phone to have email and internet browsing features. This started an...

Five Ways To Create Persuasive Content Title

Have tried everything to make your title catchy but still not getting enough clicks and user attention? First you must know that your title is more important than your content; Give higher priority to your title because it is only the...

Creating Impressive Landing Pages For The Mobile-Dominated Era

The marketing world has entered an age in which users are driven to content from mobile native ads and emails in increasing numbers. The challenge to optimize landing pages for this relatively new source of traffic is among the...

Evaluating Your Content Marketing Goal And Deriving KPI’s

Evaluation is the only technique to make out if the content management strategy that you have adopted is right and working in the planned way for your website. Considering the recent changes brought by the Google’s search algorithm, the...

Digital And Mobile Internet Ad Spending India 2015 – 2019: Big House, Small Room

India is home to the second largest number of people in the world. It is also a major contributor to IT and Tech sectors in general. The country's digital population is also growing fast. The number of people who...

The Importance Of Brand Publishing In 2015

Content marketing trend predictions for 2015 have accurately recognized the growing importance of brand publishing, not only as a marketing strategy, but also as a method of developing a brand identity. Brand publishing is not reserved just for the...

Flipkart To Shut Down Mobile Website; Will 213 Million Internet Users Of India Follow Suit?

The poster boy of Indian e-Commerce industry Flipkart turned heads when it announced that the company is taking down its mobile website. Clinks on mobile phones will redirect straight to the Flipkart app if users have it downloaded, or to the respective app...

Global Digital And Mobile Ad Spending To Touch $235 Billion In 2015: US And China Lead

Advertising expenditure around the world (both online and offline) is expected to get close to $600 billion next year, predicts eMarketer. That means a 6% increase over the global ad spend for CY2014. US, China, Japan, Germany and UK...

66% Of The Emails Are Now Opened On Mobile Devices But Desktops Get the Maximum Engagement [STUDY]

The phenomenal growth of smartphone industry across the globe has helped many other connected industries to gain momentum, and this is clearly visible when it comes to the oldest, yet the most effective medium of communication - Email. In a report...

Latest News

Ecommerce Players, Including Amazon And Flipkart, To Lose $1 Billion Due To Covid-19?

With India now experiencing a country-wide lockdown for 21 straight days along with the talks of plunging...
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Tech Mahindra Employee Utilization by Quarter

The above graph represents the growth in Tech Mahindra...

Tech Mahindra Onsite vs Offshore Revenue Share by Quarter

The above graph represents the Tech Mahindra onsite vs...

Tech Mahindra Client Contribution To Quarterly Revenue

The above graph represents the Tech Mahindra client contribution...

Number of Tech Mahindra Million Dollar Clients by Quarter

The above graph represents the number of Tech Mahindra...