In India's fastest-growing retail sector, direct-to-consumer (D2C) brands have gained significant traction in the last few years. This shift is driven by evolving consumer behaviour, increasing internet penetration, and a growing preference for personalized shopping experiences. According to a...
India's quick commerce market, dominated by startups like Zepto, Swiggy and Blinkit, has caught the eye of established e-commerce giants like Amazon, Flipkart and Reliance. In a bid to capture a sizable share of this fastest-growing market, these big...
With the increasing adoption and usage of the Internet in recent years, India's vast population has propelled it to become one of the fastest-growing countries for first-time online shoppers. E-commerce companies are capitalizing on this growth, making it easier...
India's vibrant internet market is not only extensive but also rapidly expanding and evolving. Within this dynamic e-commerce sector, companies like Amazon, Flipkart, and Ecom Express are grappling with a major challenge: failed deliveries.
Known as RTO (return to origin)...
Flipkart is reportedly gearing up to enter the food and beverage (F&B) sector via the Indian government-backed Open Network for Digital Commerce (ONDC). Some of the top executives of the Walmart-owned e-commerce giant recently engaged with ONDC officials for...
Reliance is all set to intensify India's quick commerce sector with the upcoming launch of JioMart in June. This lightning-fast service, promising delivery within 30 minutes, will initially roll out in 7-8 cities and gradually expand to over 1,000...
The Adani Group, founded by billionaire Gautam Adani, is now stepping into India's fast-growing consumer market. The conglomerate, known for its vast infrastructure and logistical prowess across ports, airports and electric power, is reportedly gearing up to capture a...
Flipkart, India's e-commerce major, secured a $300-$350 million investment from Google, positioning the tech giant as a minor investor. This investment, subject to regulatory approvals, comes as part of Flipkart's broader funding round led by its parent company, Walmart....
Product ratings and reviews on e-commerce platforms play a huge role in influencing consumer purchasing decisions. However, amid the ever-expanding digital marketplace, a formidable challenge looms large: the proliferation of fake or biased reviews, which steer customers towards ill-informed...
When a big company intends to enter a new business segment from scratch, it often prefers to acquire an already existing business that has gained some traction in the market. Flipkart recently exemplified this strategy with a reported offer...
