Shilpa Shree

Smart devices like Smartphones and Tablets have changed the lifestyles of people around the world. Now, they are using the devices as “second screen”. Recently we had reported that its was really tough for people to keep themselves away from...

Facebook is a giant of all social networking sites, which has one billion plus monthly users and it is the most used social networking site in India. It is said that the usage of social networking sites and discussion forums,...

Targeting marketing isn't a bad idea for brands. Last year Facebook had enhanced its promoted posts tool to target only certain group of users and moreover it target countries, so that brands can reach only those users who are relevant to...

Just a few days before  we had reported that Facebook Likes can reveal your gender, relationship status and much more about you, which you actually want to hide. A similar study about tweets was published in EPJ Data Science, scientists from...

Facebook is a all rounder, it is best in every aspect, may it be for brands businesses or helping recruiters get the best employee, it has done its best. The recently added feature --Graph search--  is a new feature embedded...

As marketers increase use in digital technologies, traditional media undergoes a huge suffering. Traditional media is dumped as it gives marketers a fragmented and dwindling audiences and comparatively cruder metrics. Due to all these drawbacks it is easily losing...

Adopting social media marketing strategy in your business is one of the best tactics to improve your business. 56% of marketers worldwide say that they want to integrate their Email marketing with social marketing this year. Also, marketing professionals world-wide focus on...

We are all thankful to social sites which has made all of us so interlaced, from finding old school mates to sharing day to day stories it has made us so addicted, more than alcohol and smoking. Smart-devices have given us a...

As marketers increase use in digital technologies, traditional media undergoes a huge suffering. Traditional mass media once offered marketers the most advantages to reach their audiences in a wider scale, but now the situations now have basically murdered the traditional...

Social media and Mobile are the two trending words across the world now. Social media is well known and well used by every one now. May it be teens or top brands every one adore it. Usage of mobile  to...