Karthik Gowda

How Top Brands In India Are Using Social Media Platforms In 2014, And Succeeding [STUDY]

Social media marketing spend in India has been growing considerably at around 68% CAGR over previous two financial years. In the FY 2014, social media constituted 18% of overall online promotion spend, which stood at INR 495 crore. Given this...

Why I Wouldn’t Bet On Wearables To Revolutionize Mobile Payments

As smart device technology evolves, analysts have an exciting time trying to predict the future state of industry; especially when it comes to studying the impact have these devices on our lifestyle like shopping for instance. We have curated...

India Dethrones China As The Fastest-Growing Economy: Growth Story With A Twist

Ministry of Statistics (India) announces its growth numbers every quarter and understandably it generates quite a buzz all around the world. Recently World Bank announced that India would overtake China’s GDP growth rate in the next 2 years. Surprisingly,...

Decoding Twitter Inc. (TWTR) Q4 2014 Performance

Last week, Twitter Inc (NYSE: TWTR) reported a strong performance in Q4, 2014 and beat analyst expectations on several KPIs. The adjusted Q4 EBITDA of $141 million (a 216% YOY increase) and a non-GAAP EPS of $0.12 (compared to...

About Me

Being a data scientist, Karthik loves to function in areas of business model execution, market research, and digital marketing to name a few. He likes to keep track of companies and study their strategy execution, performance, growth hacks & business use cases. Always game to meet new people and learn new things.
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Latest News

Apple Foldable iPhone May Surprise You, But It Won’t Launch This Year!

Rumours of a foldable iPhone have long been circulating on the internet. However, until now there was...
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Snapchat Spotlight: A New Way for Creators to Earn Money

Short-form video applications have increased overwhelmingly in popularity in recent times. The surge in this format of online content, according to most,...

COVID-19 Unemployment Leading To Ageing Indian Workforce, CMIE Reports

The latest data shared by the CMIE aka Centre for Monitoring Indian Economy has highlighted a huge red flag.

The Slip-Ups Keep On Coming: WhatsApp Web Users’ Mobile Data Leaked On Google

As the developments have unfolded over the past week, the clock for WhatsApp seems to be ticking with every passing minute and...

Trump Administration Has Landed Its Final Blow On Chinese Companies: Xiaomi Blacklisted!

In its recent move to safeguard national security, the United States’ Trump Administration has decided to go after China’s second-biggest smartphone marker...