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Ambika Choudhary

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Ambika Choudhary Mahajan is a work-from-home mom. A voracious reader, she can read anything and everything she can lay her hands on. At Dazeinfo, she passionately follows Social Media and Internet Industry to bring out the magic of industry intelligence, startups and companies can leverage.
Digital-Content-Promotion-Techniques

Global Digital And Mobile Ad Spending To Touch $235 Billion In 2015: US And...

Advertising expenditure around the world (both online and offline) is expected to get close to $600 billion next year, predicts eMarketer. That means a...
oscar selfie

Top And Best Of 2014 On YouTube And Twitter: Rewind Mode

It is December. The year 2014 is coming to an end. That time of the year when we want to sit back and rewind....

Facebook Dislike Button: Will It Influence Users’ Sentiments And Advertisers ?

You cannot sit at the top in any business if you fail to gauge the mood of your customers, feel their pulse, understand what...
evolution of social media

The Evolution of Social Media 2004 – 2014: The Good, The Bad And The...

Networking sites were initially created to help people connect with friends and family, like-minded people or those with similar interests. Social media today has...
social customer care

Why Brands Must Provide Effective Social Customer Care On Facebook And Twitter !

It has now been proved beyond doubt that providing good social customer care can give brands a definite edge over its rivals. Following that,...
holiday-shopping-trends

Disappointing Holiday Weekend For Offline Retailers While Online Sales Smash All Previous Records

The much-awaited holiday weekend is now over. Frenzied shoppers smashed all previous Black Friday and Cyber Monday sales records for online shopping this year...

69% Of Social Sharing Takes Place Via The Dark Social: 3 Times More Than...

Though Facebook is seen as the king of all networking sites and an extremely popular platform for sharing content, a recent survey conducted by...
online harrasment

73% Adult Internet Users Witness Online Harassment, Only 5% Approach Law Enforcement Agencies

Online harassment or cyber bullying is now becoming a commonplace phenomenon.It is not without reason that Pew conducted a full-fledged study to know more...
online-shopping-trends-india

56% Of Online Shoppers In India Spent Rs. 5000 Or More During The Recent...

Fuelled by an ever expanding internet base, increasing popularity of purchasing online and the mushrooming e-commerce sites, online retailing in the country has never...
Social-media channel trends q3 2014

Mobile Messaging Apps Are Growing At The Cost Of Social Networking Sites [Study]

The Q3 2014 report released by GlobalWebIndex (GWI) has pointed out that instant messaging apps like Snapchat, WhatsApp and Facebook Messenger are growing rapidly....
Emails-open-by-device

66% Of The Emails Are Now Opened On Mobile Devices But Desktops Get the...

The phenomenal growth of smartphone industry across the globe has helped many other connected industries to gain momentum, and this is clearly visible when...
internet users worldwide 2013 - 2018

3.6 Billion Active Internet Users Worldwide By 2018 With Nearly 50% Penetration !

The number of internet users in the world is all set to cross the 3 billion mark in early 2015, and almost half of...
Facebook engagement local vs global pages size of page

On Facebook, Local Pages Outperform Global Pages In Engagement And Reach [Study]

Brand owners with a formidable presence over Facebook Inc. (NASDAQ:FB) will now be able to drive better traffic and get higher engagement from their...
VC funding in India 2014

VC Investment In India Grew By Whopping 261% To $3.86 Billion In 2014 [REPORT]

Venture Capital (VC) funding in Indian startups has registered a phenomenal Y-O-Y growth rate of 261% in 2014 and, scaling new heights, touched $3.86 billion,...
Average-Organic-Reach-of-Brand-Facebook-Page-Content

Facebook Inc. (FB) To Brand Pages: Pay Now Or Go Home For Organic Reach

In an announcement which is bound to have a significant impact on the organic reach of Fan pages, Facebook Inc. (NASDAQ:FB) has officially announced its...

Latest Briefs

Must Read

YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...

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