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Ambika Choudhary

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Ambika Choudhary Mahajan is a work-from-home mom. A voracious reader, she can read anything and everything she can lay her hands on. At Dazeinfo, she passionately follows Social Media and Internet Industry to bring out the magic of industry intelligence, startups and companies can leverage.
social customer care

Why Brands Must Provide Effective Social Customer Care On Facebook And Twitter !

It has now been proved beyond doubt that providing good social customer care can give brands a definite edge over its rivals. Following that,...
holiday-shopping-trends

Disappointing Holiday Weekend For Offline Retailers While Online Sales Smash All Previous Records

The much-awaited holiday weekend is now over. Frenzied shoppers smashed all previous Black Friday and Cyber Monday sales records for online shopping this year...

69% Of Social Sharing Takes Place Via The Dark Social: 3 Times More Than...

Though Facebook is seen as the king of all networking sites and an extremely popular platform for sharing content, a recent survey conducted by...
online harrasment

73% Adult Internet Users Witness Online Harassment, Only 5% Approach Law Enforcement Agencies

Online harassment or cyber bullying is now becoming a commonplace phenomenon.It is not without reason that Pew conducted a full-fledged study to know more...
online-shopping-trends-india

56% Of Online Shoppers In India Spent Rs. 5000 Or More During The Recent...

Fuelled by an ever expanding internet base, increasing popularity of purchasing online and the mushrooming e-commerce sites, online retailing in the country has never...
Social-media channel trends q3 2014

Mobile Messaging Apps Are Growing At The Cost Of Social Networking Sites [Study]

The Q3 2014 report released by GlobalWebIndex (GWI) has pointed out that instant messaging apps like Snapchat, WhatsApp and Facebook Messenger are growing rapidly....
Emails-open-by-device

66% Of The Emails Are Now Opened On Mobile Devices But Desktops Get the...

The phenomenal growth of smartphone industry across the globe has helped many other connected industries to gain momentum, and this is clearly visible when...
internet users worldwide 2013 - 2018

3.6 Billion Active Internet Users Worldwide By 2018 With Nearly 50% Penetration !

The number of internet users in the world is all set to cross the 3 billion mark in early 2015, and almost half of...
Facebook engagement local vs global pages size of page

On Facebook, Local Pages Outperform Global Pages In Engagement And Reach [Study]

Brand owners with a formidable presence over Facebook Inc. (NASDAQ:FB) will now be able to drive better traffic and get higher engagement from their...
VC funding in India 2014

VC Investment In India Grew By Whopping 261% To $3.86 Billion In 2014 [REPORT]

Venture Capital (VC) funding in Indian startups has registered a phenomenal Y-O-Y growth rate of 261% in 2014 and, scaling new heights, touched $3.86 billion,...
Average-Organic-Reach-of-Brand-Facebook-Page-Content

Facebook Inc. (FB) To Brand Pages: Pay Now Or Go Home For Organic Reach

In an announcement which is bound to have a significant impact on the organic reach of Fan pages, Facebook Inc. (NASDAQ:FB) has officially announced its...

The Growth In Internet And Telecom Users In India During Q2 2014 Disappoints

The total number of internet users in India has reached to 259.14 million by the end of June 2014, an increase of just 7.55...
world-top-brands-using-social-media

How Are World’s Leading Consumer Brands Leveraging Social Media !

Knowing that presence on social platforms can help catapult their business to another level, consumer brands are now working on improving their online presence....

Online Buyers In India Hate Remarketing, Feels They Are Being Tracked On The Internet...

Only 12% of the Indian population has ever bought a commodity or availed of a service through an online transaction. That is tiny as...
online shoppers behaviour

Facebook Inc. (FB) Most Neglected By Online Shoppers: 74% Don’t Share Purchases !

Social networking sites today are touching our lives and affecting the way we think, the way we interact and even the decisions we make....
facebook messaging app download

Facebook Messenger Reaching 500 Million Users In Three Months Means A Lot For The...

Anything and everything that this giant networking site does makes news!And why not- when each of its changes, policies and announcements affects 1.35 billion...

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Must Read

YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...

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