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The Move by TikTok: An Imminent Threat to YouTube Supremacy

In a surprise move, TikTok is piloting a feature that would make the top bosses of YouTube very anxious. Introducing this new feature is a significant change to TikTok's content framework that would considerably impact YouTube, both in terms...

Happy Birthday Steve Chen: An Asian Scientist Worth Watching On YouTube

Inspired by Flickr, the three friends collaborated to make the idea of an online video platform a reality. Can you picture a time when you don't have access to YouTube? No, right. Indeed, YouTube has become an inseparable part...

Google’s YouTube Ad Practices Under Fire for Misleading Advertisers

Google's ad business faces scrutiny once again as revelations from a recent Adalytics report expose the tech giant's violation of its own standards and cast doubt on the transparency of its advertising practices. Over the span of several years,...

YouTube Shorts is fast catching up with Instagram Reels in India: Records 3940% growth in 2022

When YouTube burst onto the scene in 2005, no one could have predicted the whirlwind it would create. Long-form videos became the kings of online content, captivating audiences with their lengthy narratives. However, as technology advanced and internet speeds...

Google hiked YouTube TV subscription price, blaming the rising cost of content

Recently, a growing number of social media and video streaming behemoths have reduced their reliance on advertising and introduced or hiked subscription charges. In exchange for seamless, ad-free access to their favourite movies and TV shows, consumers are also...

BEWARE: Shocking 300% Surge in YouTube Videos Infected with Malware Targeting User Data

With over 2.6 billion monthly active users, YouTube is a highly coveted platform for malicious actors to target. On Monday, researchers in the field of cybersecurity reported a jaw-dropping surge of 200%-300% in the number of YouTube videos that...

YouTube 2022: Top Trending Videos, Top Creators, Top Shorts

Google-owned YouTube released the list of the top trending videos, top shorts, top creators and artists in the United States between January 1 and November 21, 2022. Interestingly, this year, the viewership of the top trending videos on YouTube...

The number of Indian YouTube channels with six-figure revenue is doubling in less than 2 years

The amount YouTube paid to creators in India is increasing steadily. On one side the number of creators is increasing, on the other hand, the earning potential of those creators is also rising consistently. In fact, creators are have...

Instagram Stories With 60 Seconds Video: To Eat Into YouTube Market

Instagram Stories are getting a much-awaited upgrade. The social media image and video sharing app has recently begun testing major changes to its Stories platform. This allows users to post photos and videos that last 24 hours.  But the new...

YouTube Partner Program: Build An Audience of Subscribers

Since it first launched in 2005, YouTube has grown to become the king of online streaming video by democratizing video production and distribution. Indeed, the platform is so popular it even ranks as the second-most visited website - narrowly...
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Amazon Makes Historic Bet on AI: $4 Billion Fuels Anthropic’s Generative Engine

AI investments have skyrocketed in the last three years, with tech giants placing their bets on the transformative power...
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