Jobs Search In India Becomes Easy: Google Launches Kormo Jobs

Must Read

Aadhaar-PAN Card linking Deadline Extends!

: The deadline for linking Aadhaar with PAN has been extended by six months, from September 30, 2021 to...

Average Salary Hike In India: 8.6% In 2022, IT Sector Will Offer the Highest [REPORT]

The latest Deloitte’s Workforce and Increment Trends 2021 survey has addressed salary increment by industry, bonus or variable pay plans,...

Sony Zee Merger In India: Could Change the Dynamics of Indian Media Industry!

India's two biggest media networks Sony Pictures Networks India (SPNI) and Zee Entertainment Enterprises Ltd. (ZEEL) announced their merger,...

While on one side salaried jobs are being lost in huge numbers every month in India due to COVID-19, on another side the scope to land newer jobs are being increased with the help of tech!

On Wednesday, Google announced that they have expanded their jobs app in India known as Kormo Jobs

Though the tech giant made it available in the country since last year under the brand Jobs as a Spot on Google Pay app, this is the first time it is being launched independently with a standalone app.

Advertisements

Kormo Jobs aims to offer a helping hand to millions in the country who want to get hired into entry-level roles. The app was first launched in the year 2018 in Bangladesh after which it recently expanded to Indonesia last year before landing in India.

According to Google, since making Jobs available as a Spot, they observed numerous companies including Dunzo and Zomato using the platform to post more than 2 million verified jobs and scout for young talent.

Currently, the standalone rebranded app, besides letting its users spot open calls for available jobs will also help them learn new skills and create a CV with ease. Bickey Russel who is the regional manager and operations lead for Kormo Jobs have said that the company will continue investing in better features for the app in future.

The launch of this particular app from Google couldn’t come at a more apt time. The pandemic has completely changed the jobs landscape with demand shifting to candidates who are equipped with digital skills and are ready to work remotely. 

Therefore, at such a time, an app which facilitates learning newer skills and has important features such as remote interviews will go a long way in terms of being appreciated by the masses. However, there’s more to the intent of Alphabet-owned company behind launching this platform.

Advertisements

This particular move by Google outlines two very important points.

First, it shows the search giant’s increased interest in job-related queries. In 2017, Google launched a jobs search in the U.S after which it went on to expand in several international markets. It also rolled out a virtual visiting card feature in India last month.

Secondly, this move displays Google’s serious intent towards toppling the presence of Microsoft-owned LinkedIn from India which is the world’s second-largest internet market.

Google, which reaches about 400 million users in India, pushing into the category of job hunting definitely stands to hurt LinkedIn as they have only 62 million users in the country as of December 2019. 

Nonetheless, at this point in time, any app or platform which can help people find jobs and give them a bigger edge will definitely be appreciated by tens of millions of Indians as mentioned earlier. 

According to the data received from CMIE the nation is suffering from record-high unemployment figures amid this global pandemic. Thus, every effort counts even if they are shrouded with other long term goals. We will keep you updated on all future developments. Until then, stay tuned.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

The YouTube Partner Program: Build An Audience of Subscribers

Since it first launched in 2005, YouTube has grown to become the king of online streaming video by democratizing...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded and unparalleled...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter, with a...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one of the...

More Articles Like This