The above graph represents the Netflix global streaming revenue by quarter, starting from fiscal Q1 2012 to the recently completed quarter. Approximately 98.9% of Netflix’s total revenue in Q1 2020 came from streaming services business. Netflix streaming revenue reached an all-time high of $6,086.72 million by the end of Q2 2020, with 25.6% YoY growth. The year-over-year increase in streaming revenue was primarily due to the increase in Netflix average paying memberships.
Growth in Netflix Streaming Revenue by Quarter: History
|Source||Netflix Quarterly Reports, SEC Filings|
|Note||Netflix financial year – January 1st to December 31st|
Netflix quarterly revenue from streaming services surpassed $1,000 million mark for the first time in fiscal Q1 2014. The streaming revenue increased an impressive 36.5% during the quarter, to $1,065.74 million.
Interestingly, in Q3 2019, the OTT giant achieved another revenue milestone; the global streaming revenue of Netflix crossed $5,000 million or $5 billion mark for the first time in history. Over 98.6% of the company’s total revenue came from the streaming services, amounting to $5,173.03 million.
About Netflix, Inc.
Netflix Inc. (NASDAQ: NFLX) was founded on August 29, 1997, by Reed Hastings and Marc Randolph as a DVD-rental-by-mail firm. However, the company began its operations on April 14, 1998, by opening the world’s first online DVD rental store. For $19.95 a month, subscribers can rent as many DVDs as they want. The company slowly expanded its business by offering the streaming service in the US while retaining the DVD and Blu-ray rental service. In September 2010, the company began offering its streaming service to Canada, which later expanded to other international markets such as Latin America, the United Kingdom, Ireland, Australia, etc. Netflix is now available almost every corner of the world, except in mainland China (due to local restrictions), Syria, North Korea, and Crimea (due to US sanctions).
Netflix’s IPO (initial public offering) completed on May 29, 2002, selling 5.5 million shares of common stock at the price of $15.00 per share.
On January 22, 2018, Netflix’s market capitalization ballooned to $100 billion, becoming the largest digital media and entertainment company in the world.
Netflix is ranked #38 on the list of the World’s Most Valuable Brands by Forbes, with a brand value of $15.5 billion in 2019.
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