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The above graph represents the number of Facebook family daily active people by quarter, starting from fiscal Q4 2018 to the recently completed quarter. Facebook Family DAP increased from 2.03 billion in Q4 2018 to 2.26 billion in Q4 2019, representing 11.33% YoY growth.
|Source||Facebook Quarterly Reports, SEC Filings|
|Note||Facebook fiscal year starts from January 1st|
On a quarterly basis, the social media company reported nearly 2.73% growth in the number of Facebook Family DAP in Q4 2019.
One must note that about 2.26 billion people actively visited Facebook family of apps (Instagram, Messenger, WhatsApp) every day during Q4 2019, while over 1.66 billion visited only Facebook.
Note: Facebook defines a daily active person (DAP) as a registered and logged-in unique user of one or more Family products (Facebook, Instagram, Facebook Messenger, and/or WhatsApp) who visited at least one of the above family of products through a mobile app/browser or web on a given day.
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