For the last couple of weeks, the internet is abuzz with the rumours about the specification of OnePlus 7, the price of Oneplus 7 in India and the launch date of OnePlus 7. Yes, you read it correctly; we are talking about the upcoming success of OnePlus 6T which was tagged as futuristic flagship killer by a number of reviewers. While there is nothing official from OnePlus about the launch of OnePlus 7 yet, a retailer from the UK has jumped the gun and listed the upcoming device, revealing its specification and price of OnePlus 7.
GizTop, one of the leading online retailers in the UK, has listed OnePlus 7 on its online store in a bid to attract the eyeballs. What’s more interesting is the fact that the e-tailer has confirmed in the comment section of the page that it’s indeed OnePlus 7, albeit the launch date is not confirmed yet.
Surprisingly, the etailer seems to be actively responding to all the queries related to OnePlus 7, instead of pulling the page down. If we go by his responses in the comment section, OnePlus 7 won’t be a 5G supporting device. In the last few weeks rumours are making rounds over the internet about the possible specification and features of OnePlus 7, including 5G network support.
It’s indeed clear that OnePlus 7 will have Qualcomm Snapdragon 855 Soc, 6GB of RAM and 4,000 mAh battery under the hood. The major attraction, however, would be rear triple cameras, a combination of 48MP, 20MP and 5MP. Just like OnePlus 6T, the upcoming device would have a 16MB front camera as well.
Price of OnePlus 7 In India
The biggest attraction the leak is the price of OnePlus 7. Giztop has price tagged OnePlus 7 with $569, a $20 higher than the launch price of OnePlus 6T.
Unlike many leading premium smartphone manufacturers, OnePlus has been employing quite an adaptive pricing strategy in India – the world’s fastest-growing smartphone market. The company has been keeping the global price of the recently launched models in sync with India price. OnePlus 6T, launched in November last year, was price tagged with $549 in the global market. To counter Samsung, the closest competitor in the premium smartphone segment, OnePlus launched OnePlus 6T at just Rs 37,999 – almost at the exact conversion rate of the US$ then.
The launch of OnePlus 6 in May last year was no different as well.
Hence, it’s safe to claim that the price of OnePlus 7 in India would not shoot above Rs 39,999. However, the company could end up fueling the competition by topping it up with cashback and upgrade offers.
Dominating Premium Smartphone Market In India
The jaw-dropping price of OnePlus 7 in India could give many competitors run for their money. Companies like Oppo, Vivo and, of course, Samsung who have raised the bar by launching 48MP triple camera smartphone in India, could find it tough to compete with OnePlus 7, thanks to the eye-popping specification of OnePlus 7.
In 2018, Samsung pipped OnePlus in the premium smartphone segment, by shipment, with a negligible margin. However, the strengthening market presence of OnePlus in the last three quarters of 2018 explains the growing popularity of OnePlus devices in India. In Q4 2018 alone, the company dominated the premium smartphone market by defeating Samsung with a distant margin.
It is expected that the launch of OnePlus 7 could take place in May this year, and, quite unlikely, the company would spill any beans on it until the end of April.
Undoubtedly, OnePlus may find the recent leak of the price of OnePlus 7 much annoying than specification. But the leak could turn into a blessing in disguise as many people planning to upgrade their smartphone may wait for OnePlus 7, especially after knowing the jaw-dropping price of OnePlus 7, which is just around the corner.