The above DGraph represents the total number of Netflix streaming subscribers, globally, in each quarter, between 2012 and 2018. The total number of Netflix streaming subscribers in Q4 2018 clocked 148.48 million, adding 11.35 million new users in its fiscal Q4 2018. In the latest year, Netflix streaming subscribers count increased by nearly 30 million users. It was Netflix Streaming subscribers in the US that led the overall growth of the Netflix streaming subscribers, globally.
- Region: Worldwide
- Source: Netflix.com. SEC, Netflix Annual Report
- DGraph ID: 148
- Last Updated: 21 January 2019
- Note: Netflix financial year – Jan 1 to 31 December
Total Netflix Streaming Subscribers – Additional Info
Netflix Inc. (NASDAQ: NFLX) started in 1997 as a DVD-rental-by-mail firm. Later in 2007, the company expanded its business by offering the streaming service in the US while retaining the DVD and Blu-ray rental service. And after 3 years in 2010, the company began offering its streaming service to the international market.
In the last few quarters, the growth in the total number of Netflix Streaming Subscribers has been primarily driven by the international subscribers. Since the development and expansion of its streaming service, Netflix has accumulated tens of millions of streaming subscribers worldwide. In Q2 2017, it was the first time when the total Netflix streaming subscribers, globally, crossed 100 million mark.
In line with the increase in the number of subscriptions, Netflix’s annual revenue also reached an all-time high in 2016, amounting to 8.83 billion U.S. dollars. This marks more than a tenfold increase in revenue since 2005. Despite the steady increase in revenue, Netflix’s net income took a more turbulent course.
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