OnePlus Eyeing A Chunk Of iPhone Market Through The Updated Switch

Must Read

Apple iPhone 12: Not For India And You Must Not Fall Prey To Apple’s Marketing Machine

The cat is out from the bag, finally! Apple iPhone 12 has launched in the most sophisticated...

Musk Slashes Tesla Car Price Twice in One Week, Served With A Side of His Wacko Humour

Time is witness that Elon Musk and eccentricities come along as a combo package.

Micromax is Back, Sets Eyes On Xiaomi’s Crown

A fallen pioneer, banished from its own motherland by collective foreign forces, has finally roused itself up!

Chinese smartphone manufacturer OnePlus has been strengthening its presence for the past few years. Once again, with the launch of OnePlus 6T, it has taken the premium smartphone segment by storm in many countries. In India, OnePlus holds the lion’s share of the premium smartphone segment, beating the likes of Apple and Samsung to the spot. And now, it is eyeing a chunk of the market share of Apple with its OnePlus Switch app.

What Is the OnePlus Switch?

The OnePlus Switch is an app which is used to transfer data between two phones while changing the phones. Essentially, it is the data transfer tool during migration. However, the app did not support the data transfer from iOS devices, until NOW. Now, with the tightening grip that the Chinese OEM is having on the premium smartphone segment, it would be easier for people to transfer data from their iPhones to OnePlus devices.

The timing makes sense too. The latest variant in their line of smartphones, the One Plus 6T was launched recently. Now, just like the craze surrounding Apple’s new devices, the One Plus has managed to create an anticipatory demand for its upcoming models as well. Hence, the people who would be buying the One Plus 6T to replace their iOS device are in for a treat!

Advertisements

Is It Really Required?

The One Plus has managed to grab the majority stake in the premium smartphone segment in countries like India. However, it is yet to challenge at the top with the likes of Apple in the European countries. Beating the dominance of Apple isn’t an easy task to do. Hence, this represents the baby steps that the company is taking to address its competition globally.

However, in India, things couldn’t have been any better. The One Plus holds a market share of 30% in the premium smartphone segment in the country. The One Plus 6T offers a great performance in addition to high-end specifications at a much cheaper price. In fact, the One Plus 6T costs almost half that of the iPhone XR in India. Moreover, the userbase of iPhones in the country is expected to experience a decline of 10% to 9 million users, this year. The figure pales in comparison to the 436 million Android users. It clearly indicates that if people are getting off the Apple bandwagon, a sizeable chunk of those must be onboarding OnePlus.

Hence, the OnePlus Switch app might really come in handy to those who are jumping off the Apple ship.

Apple’s Declining Hold in India

With the rise of One Plus, Apple has started losing its grip on the India Smartphone market. The additional import duties implied on iPhone take the already exhaustive price of iPhone even higher. Consequently, people no longer buy the newest iPhones off the line. Hence, people try finding joy in the cheaper alternatives to it in the market. Even the people who do buy an Apple in India tend to resort to the older versions, plainly because they’re cheaper.

With companies like Samsung experiencing a decline in sales in the mobile department, it seems like the old guard are finding it really hard to keep up with the new blood who are competing for their fair share. Most of these companies have stayed in power for too long to adapt when it is required. It is but an eventuality that the most adaptive companies will be the ones dominating the market.

Advertisements

[poll id=”86″]

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

Tesla First Cancels Return Policy And Now Cuts Warranty Period

Just last week Elon Musk surprised everyone by cutting the price of Tesla Model S twice in...

Personalization Is The Secret Sauce Behind A Successful E-Commerce Business

E-commerce personalization offers an exclusive experience to consumers by showing them product recommendations, content catered to their interests, and offers based on...

Reliance Jio Set To Blitz The 5G Smartphone Market With Jaw-Dropping Price

Cometh the revolution, cometh Reliance. This time the price of 5G smartphones under the radar of Reliance. The trailblazer’s...

Micromax is Back, Sets Eyes On Xiaomi’s Crown

A fallen pioneer, banished from its own motherland by collective foreign forces, has finally roused itself up! Micromax has...

The Future of The Workplace And Retraining in 2020 And Beyond

The pandemic has upturned businesses, lives, and even the outlook of our future. It has caused millions to lose their jobs, and...

Musk Slashes Tesla Car Price Twice in One Week, Served With A Side of His Wacko Humour

Time is witness that Elon Musk and eccentricities come along as a combo package. Wednesday’s announcement was no different....

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter,...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one...

More Articles Like This