The above graph represents Facebook quarterly revenue by region, starting from Q2 2010 to the most recently completed quarter. In fiscal Q4 2019, Facebook quarterly revenue reached an all-time high of $21,082 million ($21.1 billion), globally. Out of that, nearly 48.6% came from the United States and Canada region. This is followed by Europe, Asia-Pacific and Rest of World.
|Region||US & Canada, Europe, APAC, Rest of World|
|Source||Facebook Quarterly Reports, SEC Filings|
|Note||Facebook fiscal year starts from January 1st|
The US & Canada region still contributes the most despite the number of MAUs and DAUs are getting stagnated. During the fourth quarter of 2019, over 48% of Facebook’s total revenue came from the US & Canada region. Facebook US & Canada revenue increased 21.5% YoY in Q4 2019, to a record-high of $10,248 million.
Europe is the second-largest market for Facebook in terms of revenue. The region contributed nearly 24.5% to the company’s overall revenue in fiscal Q4 2019. Facebook revenue from Europe increased an impressive 24.3% YoY to $5,159 million.
On the other hand, Facebook revenue from Asia-Pacific region was just $3,665 million in Q4 2019, despite being the largest market for Facebook in terms of the number of users. However, this was the highest-ever revenue the company generated from APAC to date.
In Q4 2019, Facebook revenue from rest of the world surpassed $2,010 million for the first time, with 27.9% YoY growth.
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