The above graph represents Facebook ARPU (average revenue per user), by region. In Q1 2019, Facebook has made an average $6.42 in revenue from each user, globally. Interestingly, nearly 99% of that ($6.35 ARPU) came from its advertising business.
It is important to note that Facebook ARPU in Q1 2019 has declined across all the region when compared to the previous quarter (Q4 2018), but increased significantly when compared to the year-ago period.
Compared to the previous quarter, Facebook ARPU worldwide in Q1 2019 decreased by a notable 12.9%. But it has increased a significant 16.1% YoY. On the other hand, Facebook ARPU from the US & Canada region came down to $30.12 in Q1 2019, from $34.86 a quarter ago. However, it has increased a whopping 28% from the year-ago quarter when Facebook made an average revenue of $23.59 from its homegrown users.
Surprisingly, Facebook ARPU from Asia-Pacific was $2.78 in the first quarter of 2019, despite being the largest market for Facebook in terms of a number of users. While Facebook ARPU from Europe decreased significantly from $10.98 in Q4 2018 to $9.55 in Q1 2019. However, it has increased by 17.6% YoY.
The above graph is a part of Dazeinfo GraphFarm – the most trusted source of hundreds of thousands of market graphs. Our team of researchers mines millions of data points every month to bring the most updated and validated set of data points representing the comprehensive view in a graphical format. From mobile to e-commerce, from Retail to healthcare, from startups to SMEs we have carefully designed thousands of graphs for those who value and understand the importance of data visualisation.