The above graph represents Facebook ARPU (average revenue per user), by region. In Q2 2019, Facebook has made an average $7.05 in revenue from each user, globally. Interestingly, nearly 98.4% of that ($6.94 ARPU) came from its advertising business.

Facebook ARPU in Q2 2019 has increased significantly across all the region when compared to the previous quarter (Q1 2019), and the year-ago period (Q2 2018).

  • Region: Worldwide
  • Source: Facebook Quarterly Reports, SEC Filings
  • Last Updated: 29 July 2019
  • Note: Facebook financial year – Jan 1 to 31 December
  • Graph ID: 116

Facebook ARPU worldwide in Q2 2019 increased a notable 18% YoY. While Facebook ARPU from the US & Canada region in Q2 2019 increased a whopping 28% YoY to $33.27. However, it’s also a 10.5% QoQ increase when Facebook made an average revenue of $30.12 from its homegrown users.

Facebook ARPU from Europe in Q2 2019 was $10.70. That’s approximately 22% increase from Q2 2018 when the social media giant made $8.76 from each user located in Europe.

Surprisingly, in the fiscal second quarter of 2019, Facebook ARPU from Asia-Pacific touched $3.04 for the first time. That’s a significant increase from the year-ago period when the company was generating on an average of $2.62 from each user. However, this is still very low as APAC is the largest market for Facebook in terms of a number of users.

It’s important to note that Facebook generated its highest ARPU from worldwide, US & Canada and Europe in Q4 2018.


The above graph is a part of Dazeinfo GraphFarm – the most trusted source of hundreds of thousands of market graphs. Our team of researchers mines millions of data points every month to bring the most updated and validated set of data points representing the comprehensive view in a graphical format. From mobile to e-commerce, from Retail to healthcare, from startups to SMEs we have carefully designed thousands of graphs for those who value and understand the importance of data visualisation.

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