Mobile App Users Are Now Even More Concerned About Privacy [REPORT]

Must Read

Apple Store In India: More Of Disappointment Than Excitement?

Apple has started making moves to strengthen its presence in India. With the launch of Apple online...

Windfall! Online Grocery Market In India Looks Set For Purple Patch Ahead

Silver linings are clearly in short supply in the pandemic fuelled world that we have come to...

Facebook’s Chasm Of Distrust: An Ever-Deepening Divide

Facebook, the world's most popular social media platform has failed measurably as it is voted as the...

There are over 3.5 billion smartphone users worldwide, who have over 7 million apps at their disposal. Many of these applications seek permission to access our location, calls, camera and many others. Most of us are not comfortable with exposing none of our personal information though, to ease out various essential tasks in our daily life many times we end up allowing few apps to have access of our personal information, such as call records, phonebook, location, etc. But, given a choice, which permission app users are generally not comfortable with sharing? We’ll tell you.

As per a recent study by Kaspersky Lab, there has been a sharp rise in the number of consumers having a lot of concerns regarding the trackability of their online footsteps. Statistically, 61% of the people are uncomfortable with sharing their location information with websites and applications. This number has escalated significantly in the past few years, considering that the percentage of such people was only 39% in the year 2016. Apparently, this percentage has increased owing to the awareness in the people regarding cybercrimes and misuse of data.

consumers concern about mobile app permissions

People Can’t Stand the Thought of Being Watched

The report also reveals that almost 56% of app users feel unsettled to know that there could be somebody who can witness everything they will do or are doing – or instead watch their activities on his/her device. Not only this, almost the same number of app users (50%) fear that they can be traced and tracked by somebody through their geological information from their device. This fear results in discomfort among people while sharing their location.


Mobile apps have become an integral part of our life which revolves around them yet giving them certain accesses can make us uneasy. This was also stated by Dmitry Aleshin – Vice President for Product Marketing at the Kaspersky Lab.

“Apps have become an important part of our day-to-day lives. We use them for everything – from editing photos to updating our social media accounts, or from playing games to booking a table at a restaurant,” says Aleshin.

Are We REALLY Taking Any Safety Measures?

However, our love for apps is limited until they do not intrude our privacy. The Kaspersky report depicts that in spite of drooling over all the new and old applications, app users don’t necessarily trust them. This also might be a good thing, as it unveils that app users are certainly becoming more concerned and switched on about the apps tracking their online activity.

Nonetheless, they are actually not putting measures in place to protect themselves from any significant dangers that otherwise might occur. Aleshin further mentioned that these risks and problems can be avoided by following some easy security measures.

We have no idea of how much of our personal information is accessed by these apps. According to the Kaspersky research, 83% of Android apps have access to their users’ personal data. Shockingly, 96% of such Android apps can launch without the permission of the user.

We cannot totally restrain apps to have access to our sensitive data, but we can surely be more aware and follow a few preventive measures. Unfortunately, that is not happening. People are averting the data safety or privacy measures that could be of great help. For an example, 47% of the smartphone app users confessed that they don’t keep a check on the permissions of their preinstalled mobile apps on their Android and iOS devices, which is a huge mistake. Moreover, almost one in five people (calculates to 21%) don’t care enough to check permissions while downloading or installing new applications in their mobile phones.


Because of all this, mobile users are increasingly concerned but remain unprotected from potential data leakage. Prevention is better than cure, so let us become aware and protect our data before we become a victim of cyber-crime!


Please enter your comment!
Please enter your name here

Latest News

Amazon, Google And Microsoft Are Extreme Angry With TRAI

The big three of the tech industry - Amazon, Microsoft And Google - seems to be quite...

New Android Malware Steals Your Banking Credentials And Let Hackers Access Your Smartphone

If you are an active user of banking apps on your Android smartphone, you must pay close attention to it.

An IT Service Help Desk Is Essential To Drive Business Growth

There's no debate about the fact that an IT service desk, when properly run, leads to both short-term and long-term business growth....

Chinese Investment In Indian Startups Is Now A Distant Dream

When the Indian Government changed its FDI policy in late April, China got handed the short end of the stick for investing...

Why Is Google Pay In Hot Water in India?

Google Pay has been treading in hot water over a Public Interest Litigation as of late. The company is...

TikTok Escapes The Ban In the US, Albeit Temporary

As usual, a new day and a new action relation to TikTok ban in the US. On Sunday, a federal judge has...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter,...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one...

More Articles Like This