The Launch of Reliance Jio 4G Laptops: It’s About Data, Not Laptops

Must Read

End Of Free Ride For Ola And Uber: GOI Sets New Rules For Cab Aggregators!

For long Ola and Uber have been enjoying the free ride on charging surge price from customers...

Google Pay Fee On Instant Transfer: An Indication Of Google’s Aggressive Monetisation Strategy?

Google has decided to levy fee on instant payment, starting from the US market.

Amazon Gets Slapped With Penalty As GOI Prepares To Tighten The Noose On Ecommerce Players!

In a recent move, the Indian Government slapped Amazon on its wrist for not mentioning the country...

Get it straight; Reliance Jio 4G laptops are all about increasing data usage, not about penetrating laptop market in India.

Needless to say that Reliance Jio has made data accessible and affordable like never before. After amassing a whopping 175 million user base in India, Jio is gearing up to cast an indelible impact in the mobile data space. Reliance Jio is reportedly planning to enter the laptop market.

A Laptop with a 4G sim card could be the next big bet for Reliance Jio. Reliance Jio is said to be in talks with chipset maker Qualcomm to launch laptops running on Windows 10 and with inbuilt cellular connectivity.

Advertisements

The report quotes Miguel Nunes, Senior Director, Product Management, Qualcomm Technologies, saying, “…we have talked to Jio. They could take the device and bundle it with data and content.”

Qualcomm is already working with Reliance for the 4G feature phone. The Indian IoT brand Smartron has confirmed that Qualcomm is working to bring Snapdragon 835-powered laptops with cellular connectivity. Globally, the chipmaker is already working on the so-called ‘Always connected PCs‘ with players like HP, Lenovo and Asus.

The Reliance Jio 4G laptop is expected to be price tagged with between INR 35,000 and INR 40,000.

It’s Not About Laptops, It All About Data

Data is the new Oil ! Arguably, no company could possibly agree to that as much as Reliance who has been engrossed deeply in the oil business since ages, and now it is unshakeable in the mobile data market. Reliance Jio evidently wants to make its presence felt among operators beyond smartphones. The company is seeking to increase its average revenue per user (ARPU) by adding as many devices as they can. Last year, Reliance Jio had clocked $4.70 (INR 300) ARPU, much higher than all its competitors in India. The Internet is the backbone of almost every computing and smart devices. If your device requires an internet as fast as 4G, apparently Reliance wants that it should run on Jio, and that’s why a 4G laptop bundled with free data is what Reliance Jio is betting on.

No other telecom provider has such an enormous presence in consumer electronics as Reliance. After launching JioFi dongles and LYF 4G smartphones, Reliance focusing on the computer market can be a potential game changer.

A snapdragon-chipset can provide enhanced battery life to the laptop and a cellular-connectivity will ensure better privacy and security than public Wi-Fi hotspots. As per counterpoint data, total laptops sold every year in India is close to 5 million and most of them connect to either enterprise, home or public wi-fi hotspots. In the light of this news, Reliance seems adamant to embed Jio in each and every device that is capable of running the internet.

Advertisements

With LTE enabled laptops on the horizon and rapid surge in Jio 4G connections, Reliance Jio is likely to be benefitted in another different aspect. Reliance Jio knows about all kinds of devices which are accessing Jio’s 4G data and hence knows the internet usage patterns, now this development will expand its reach to laptops as well which will help it in predictive analysis on how the data is being consumed. If laptops start rolling out with data bundles, Reliance Jio is not eyeing to conquer the laptop market but it is aiming to reach out to more consumers and strengthen its user base.

This can probably be the future of computing as the users could enjoy connectivity in their laptops on the go, without the hassles of mobile tethering and plugging dongles. It will also be favourable for those users who have to bear separate tariffs for their wi-fi and 4G recharges. What is being offered would be new for network providers, for OEMs and also for the users.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

Apple Mac Devices Are Being Affected By A New Malware Meant To Spy And Steal Information

If you are a Macbook user, then beware! There’s a new form of malware doing rounds on...

Decoding Slack Acquisition: A Move To Give Microsoft Taste Of Their Own Medicine?

The acquisition of Slack has left many surprised. The popular workplace messaging app Slack recently sold its business to...

The Launch of ATT Feature Will Make Apple-Facebook Privacy Feud Nasty

Apple's firm stand has itched Facebook's co-founder Mark Zuckerberg. Much of today's internet usage has become heavily...

OYO, Pandemic and Future: CEO Agarwal Makes Big Claims

If there is one sector at which the pandemic really took a swing, it is the hospitality industry. But that's not the...

UPI Transactions To Cross Record 6.5 Billion In Q4 2020

The number of UPI transactions has crossed 2 billion mark in a second consecutive month. With that, it's clear that the number...

Facebook Acquires Kustomer: Social Commerce Is The Next Big Thing, For Sure!

In a bid to strengthen its social commerce’ arm, Facebook has recently paid top dollar for their recent acquisition.

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter,...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one...

More Articles Like This