Facebook Inc. (FB), Twitter Updates Influence 81% of Online Shoppers [INFOGRAPHIC]

Must Read

3 Most Common Mistakes Social Media Marketers Are Committing In 2016

In their quest for greater sales and increased ROI, the self-appointed “digital marketing guru” has lost touch with what...

The Best Selling Smartphones Of 2016: Apple iPhone 6s Tops The Chart

Good news for Apple, as a recent report by IHS Markit found that the Apple iPhone 6S was the...

A Big Blow To Amazon and Flipkart: CCI Investigation To Continue

Flipkart and Amazon continue to find themselves in hot water as their plea against the investigation that is being...

Social media and internet act as watch dogs for online shoppers and are largely influencing their buying decisions. Ads and other consumer reviews on social media sites are creating greater impact on most of shopaholic. Even the retailers derive a significant amount of their revenue through social media purchasers. Facebook Inc. (NASDAQ:FB) and Twitter are most effective platforms to get consumers talk and tweet about a product.

The infographic from MarketMeSuite, highlights few interesting facts and figures about social media’ impact on online shoppers.

  • In U.S, nearly 38 million teenagers in age group 13-18 agreed that their purchasing decisions were largely influenced by social media.
  • Large number of brands are leveraging on social media for business, more than 86% of U.S retailers have Facebook fan page.
  • Close to 70% of adult group who are on social networking sites, shop online.
  • 81% of shoppers agreed that posts from their friends on social media sites such as Twitter, Facebook impact their buying decisions.
  • Reviews from consumers are 12 times more trusted than the description given by manufacturer.
  • A Social share of online products is estimated to drive an average of $2.04 in direct revenue to an online retailer.

Social media has become prime decision-making tool for online shoppers. Although social media shopping is in infancy stage, it is likely to create greater impact on online shoppers in future. Consumers reviews will play a key role in affecting online shoppers because they are considered to be more authenticated than the description given by manufacturer.

Advertisements

Online Shopping Social Media Useres

 

1 COMMENT

  1. Thank You
    your blogs has good information
    <a href =”http://www.greennpetals.com”>Order Cakes and Chocolates Online</a>

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

Amazon To Cough Up Whopping $888 Million In Fine For GDPR Violation

Amazon found itself in hot water earlier this month but managed to keep it under the cover. The company was...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded and unparalleled...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter, with a...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one of the...

More Articles Like This