Samsung Galaxy S4 60 Minutes Challenge: Stare It To Win It [VIDEO]

If there could be an easiest way to own a Samsung Galaxy S4, then this is it. All you have to do is stare at it uninterrupted for 60 minutes straight. And, don’t try to play foul as Samsung Galaxy S4 knows where are you seeing; thanks to in-built Smart Eye-Scroll feature of Galaxy S4.

Companies are doing anything to create a buzz about their products or services and with the emerging technology adoption, marketing campaigns have become much of a fun these days.


Sometime back we showcased how companies are leveraging upon “Facebook Like Machine” and Coca-Cola Happiness Machine campaigns. And, now with the inbuilt gesture technology Smartphone makers are trying to gamifing the whole campaign experience.

Samsung made similar installation at the middle of Zurich station to challenge passers by to check their concentration level using Samsung Galaxy S4 Smart Eye-Scroll feature. However, to make it more interesting, Samsung added the flavor of entertainment, circus, discussion and much more only to distract you. However, for hundreds of people out there, it was a great fun.

So, what did Samsung gain? It got eye-balls of thousands of passengers every day who were excited to learn the new feature of Samsung Galaxy S4 and also enjoyed hell lot of acts while a person was attempting for it.

So, Samsung asked 60 minutes of people but they gained as return? People who successfully managed to stay uninterrupted, in spite of Samsung’s crazy disturbing acts, won a free Samsung Galaxy S4 smartphone; so they can now keep staring on the their Galaxy S4 screen all the time !

Enjoy the video after this break;

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