Social Media Marketing: 91% of B2B Marketers Leverage Upon Social Media

Must Read

Free Netflix in India: A Result of Slow Growth In Q3 2020?

Netflix is testing a new strategy that could lead to free Netflix in India. The online streaming...

Jio Pages: The Indian Browser Reliance Is Betting On Now!

Looks like Reliance wants to establish Jio as a synonym of technology. After launching a fleet of...

Tesla First Cancels Return Policy And Now Cuts Warranty Period

Just last week Elon Musk surprised everyone by cutting the price of Tesla Model S twice in...

Social Media is massively growing in its user base and it has transformed into the most cardinal component for marketing. Companies are leveraging themselves on Social Networking sites and making the best out of it by adopting new methods to achieve brand awareness and increase in their sales. 91% of B2B marketers leverage on Social Networking sites for content marketing. Surprisingly, 98% of Australian B2B marketers are using content marketing, versus 89% of their B2C marketers. Overall, 90% of marketing companies use social media for marketing communication while 87% of B2B marketers build brand awareness through social media. Brand Marketing on Social Media is ameliorating actively as 52% of marketers have found customers via Facebook, 36% via Twitter and 43% via LinkedIn this shows how important is social media for B2C marketing.social media marketing

Social Media Marketing tools:

Facebook leads in marketing as 67% of B2C and 29% of B2B use Facebook for marketing and blogging is also an important medium for marketing. Content plays very crucial part in marketing as users rely on valuable content in their emails or on brand’s Facebook page. LinkedIn is the winner standing strong with Facebook having tied up with 29% B2B marketers.

 

social media marketing

B2B Content Marketing Usage:

Social Media again takes the crown away when it comes to B2B Content marketing usage as 87% of content is distributed on Social media followed by 83% content on Website articles. Blogging and Enewsletters are also unique and effective methods of content marketing.

Advertisements

social media usage

 

Benefits Of Using Social Media Marketing:

Small Business marketer’s worldwide benefit immensely by using Social media as their business earns 89% exposure, 75% increased traffic on their website and many other benefits leading to 43% improved sales.

social media usage

 

Social Media Marketing Contrasting Year 2011 and 2012:

Social media marketing done on social media by B2B marketers has grown since year 2011 mainly on Google+, Facebook, Twitter, LinkedIn and YouTube.

social media marketing

 

Social Media marketing is making a great difference for both small and big businesses as it leads to active engagement between users and two-way engagement between company and customer which in turn increases the sales and take marketing to the next level.

1 COMMENT

LEAVE A REPLY

Please enter your comment!
Please enter your name here
Advertisements

Latest News

Mobile Internet Speed In India: From Bad To Worse [REPORT]

Languishing. And la…g…g…i…n…g. The sorry state of the desi internet in India. In a...

Google Boots Out 3 Immensely Popular Android Apps from Play Store: Questions About Content Policing Resurface

With such a flourishing wilderness of Android apps on the Google Play Store, there is every likelihood of encountering something seemingly innocuous...

Reliance Future Group Deal In The Soup: SIAC Orders To Put The Deal On Hold

When Reliance agreed to acquire Future Group for $3.4 billion, recently, the share of Reliance Industries Limited rallied on the stock market....

Can Facebook Be Trusted For Newly Announced Hosting and Shopping Services?

Every coin has two sides. For Facebook Inc. (NASDAQ:FB), the positive side says that it has launched interesting, new features to further...

When the Going Gets Tough, the Tough Gather Online

Tech shows; we all know them, love them, and wish we could get to them. Unfortunately, that's not always possible. Or is...

Flipkart, Amazon Hurtle To Secure Their Slice in Aditya Birla Fashion

The battle conch for the festive season has already been blown. Now in a bid to take control of a new frontier,...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter,...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one...

More Articles Like This