Social Media networking sites are not just to connect and socialize with people but if used properly they provide many money making opportunities. Social media careers are on the rise as small and large businesses are ready to invest huge sum of amount on social media marketers. Surprisingly, the large number of likes, tweets, pins and circles can literally make you to have deep pockets.
Facebook is a right place to start as more than 1 million websites have integrated Facebook in different ways and its 850 million monthly active users put it in a top place for any marketing campaigns to start. 77% of B2C companies and 43% of B2B companies have acquired customers from Facebook.
Twitter is also not loosing its opportunities when it comes to social marketing as 34% of marketers have produced leads using Twitter and 77% of Fortune Global 100 companies have active Twitter account.
Pinterest and Google+ are also in the race of social marketing with 10 million US monthly unique visitors and more than 500 million registered users respectively. Pinterest is gaining more attention among women as it has 80% female users while Google+ is adopted by men with 68% gender share.
There is a need of social media marketing professionals who can understand social media networks properly as 30% of brands are not able to use social media with its true potential due to lack of skilled employees. Infographic shown here displays, How important social media is for generating career opportunities?