Who Else is Benefited From Google’s YouTube App Update Of iOS 6 ?

Must Read

iPhone 12 Plagued With Serious Problems: Should You Buy It, Still?

A serious problem with Apple iPhone 12, identified recently, is good enough to give a second thought...

Elon Musk Overtakes Bill Gates And Becomes the 2nd Richest Person in the World

It's been a good week for Elon Musk and his electrical vehicle business Tesla. Earlier this week,...

Google Pay Fee On Instant Transfer: An Indication Of Google’s Aggressive Monetisation Strategy?

Google has decided to levy fee on instant payment, starting from the US market.

At present, Google is the biggest rival of Apple in the mobile segment, and Apple wants to make out like a bandit either by ‘hooks or crooks’. Apple launched YouTube app with its first generation iPhone in 2007 to put down the impact of HTML5 compatible videos on mobile platform.

Early in this year, Apple dumped native YouTube App from its iOS 6 in order to decrease its dependency on Google. After Apple’s decision, ditching of YouTube from iOS 6, users have had only the option (Safari browser) to watch YouTube videos.

Apple’s voice assistant, Siri, is still imperfect and it could be a big threat for Google’s voice recognition assistance ( Google Search). Apple has its own web browser (Safari), which is outstanding on iOS platform, and it never relies on Google chrome for the browsing on mobile platform. Apple’s decision to go with Twitter and Facebook, for creating an Apple solution for social networking, might prove a big blow for Google+.

Advertisements

More importantly, Google has just released a major update of YouTube app for iPhone 5 and iPad–the new app could support longer displays and works better with AirPlay. Of course, it would be a great hearsay for iOS users those had been waiting for Google’s YouTube update for iOS device since Apple dumped the app from its latest mobile OS (iOS 6). In fact, more than 25% of all YouTube traffic is being generated from mobile devices, and iPhone plays significant role in traffic generation. In September this year, Google launched YouTube app update (for iPod Touch) that makes easier to find and share the videos and channels on YouTube.

YouTube app for iPhone 5

Google’s new update is now universal and could support three different screen sizes. It also supports video streaming over AirPlay and URLs within video descriptions. Now, videos starts and plays faster as well as more smoother on new YouTube app. Furthermore, users need not head to YouTube’s mobile web site to browse and search for videos on their iPhone 5.

Besides YouTube App, Google has also launched an update, Gmail version 2.0, for iPhone and iPad. The new app has multiple-account supports, infinite scrolling options for  messages and predictive response to searches. Now, Google has created an built-in-ability to comment on Google+ posts directly from Gmail. Really, commenting and accessing Google+ through Gmail is incredible. In addition to these, the update is available in 43 languages for iPhone 5, iPad and iPod Touch.

However, Apple’s decision has not much affected to Google’s business. The reason is that Apple’s iPhone does not allow ads to run over billions of videos (viewed in a month through YouTube app). Previously, user could only watch few official movies promo or videos through YouTube app on iPhone compare to Android powered Phones. These official websites were unable to run ads on videos playing through YouTube app (for iPhones). Of course, the official websites had little opportunity to generate cash from YouTube app on iPhone. And Apple’s decision (not to show ads on video screen) was somehow a big hurdle for Google’s revenue generation via YouTube app on iPhones.

Anyways this time, the YouTube app update for iPhone 5 and iPad could be lucrative for users (owing iPhone 5 and iPad), Google and Apple. Now, users can enjoy what they want to see on their favorite Google YouTube app, whereas Apple will have an additional support to entice users those are reluctant to buy Apple’s iPhone 5 due to lack of YouTube app. And it’s quite clear why it’s important for Google; Now, Google could gain a significant mobile traffic from iPhones through YouTube app, which is quite important for its ad revenue generation.

Advertisements

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

Hundreds Of Email Accounts Of C-Level Executives Are Up For Sale, And It’s Scary!

The email accounts of numerous C-level executives around the world have been compromised and a threat actor...

Backed By First-Time Shoppers, Flipkart And Amazon Dominated Festive Online Sales in India

It seems like Flipkart and Amazon squeezed the most out of the month-long festive season in India as they have minted close...

Amazon Gets Slapped With Penalty As GOI Prepares To Tighten The Noose On Ecommerce Players!

In a recent move, the Indian Government slapped Amazon on its wrist for not mentioning the country of origin detail for products...

Facebook’s Past Comes Back To Bite As South Korea Fines Them For 2018 Scandal

The social media behemoth Facebook Inc. (NASDAQ:FB) has once again proved they are the true arch-nemesis of modern-day user-privacy!

Amazon Future Group Dispute Deepens As Singapore Court Turns Down Future Group Plea

The dispute between Amazon and Future Retail is, apparently, far from over anything soon as the Singapore International Arbitration Centre (SIAC) has...

Google Pay Fee On Instant Transfer: An Indication Of Google’s Aggressive Monetisation Strategy?

Google has decided to levy fee on instant payment, starting from the US market. A few days back, Google...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter,...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one...

More Articles Like This