The growth of Android has been outstanding since the very first day and with the latest figures, released by Google, it has been confirmed that the company is no mood to relax – especially when its arch rival is lining up series of upgraded products. Google has revealed that more than 1.3 million Android devices are being activated every day now.
Indeed it’s a big day for Google; Hugo Barra, Director of Product Management – Android, has revealed that company achieved the milestone of reaching 500 million globally activated Android devices.
The growth of Android has been outstanding in recent months. Exactly 3 months before, in June this year, company achieved the milestone of activating 900,000 Android devices each day. However, Android did struggle in second quarter as it took almost the same time to appreciate the daily activation number from 850,000 to 900,000.
Currently, Android is ruling over the smartphone market by controlling 68.2% smartphone OS market share. Google reportedly shipped 104.8 million handsets in Q2 alone ending June 2012. Interestingly, the second strongest market share holder iOS is much far behind with only16.9% market share. Android has doubled its market year-over-year with 106.5% growth in 2012.
Now, as Android has covered half of the way to reach ‘1 Billion handsets’, another study suggests that it will be the end of 2013 when Google’s baby will claim such venerated position. Undoubtedly, it would be a remarkable growth for Android and Google too.
In 2013, Smartphones are expected to control 54% of mobile handset market and with current growth rate, there is every possibility that Google can push Android for its best market performance to achieve 1 billion magical figure earlier than projected time frame. However, Apple is also betting big with the launch of iPhone 5 and iPad Mini, both running over iOS. In fact there are few projections that claim that Apple could sell close to 10 million iPhone 5 in just first quarter of the launch while iPad Mini will be rocking the market after October.
In all such scenario, it would be difficult for Android to keep up the growth-pace; especially after a recent blow of Apple-Samsung verdict which could definitely take Samsung’s focus off from Android only to attend Windows Phone 8 OS.