50 Million Facebook Fans: Coca-Cola Achieved What Other Retail Brands Could Only Aspire !

Must Read

Coca-Cola has become the first retail brand to cross over 50 million Facebook fans milestone. Today, Coca-Cola has joined the elite-list of Facebook brands that have rare achievement of that many fans’ number. However, Coca-Cola is not the first over Facebook that surpassed such magical number; Celebrities like Rihanna and Lady Gaga already have more than 50 million fans and web properties like YouTube and Facebook too achieved this long back but Coca-Cola is the first among retail sector.

Coca-Cola closest competitors in its own space, like Starbucks and Disney, have fever than 40 million fans only. To celebrate the achievement, Coca-Cola has launched a new application on its Facebook page to thank all fans. The application encourages fans to submit their ideas for invention and causes. Company will announce the winner sometime next year and will help him to nurture his idea and bring to reality.

Company has also released a press note on the event.

Advertisements

Throughout its history Coca-Cola has always had a role in bringing simple moments of happiness to people around the world every day,” said Joe Tripodi, chief marketing and commercial leadership officer, The Coca-Cola Company. “Today we have an engaged global community more than 50 million strong connected through Facebook. This provides an opportunity to engage our most supportive and enthusiastic fans in a quest to find ways to make the world a happier place.”

Facebook is currently having little over than 955 million users across the globe and Coca-Cola has managed to convince 5% of users towards brand loyalty. The growth of Coca-Cola has been splendid for last few months. In fact new new features, rolled out for Pages, have helped brands to improve their communication style, reach and standards resulting in more number of fans.

Besides ‘Promote‘ button for Pages, Facebook has added target filtration for pages. This helps page admins to serve updates to their fans more elegantly by targeting upon Gender, Interest, Location, age Group etc.

1 COMMENT

LEAVE A REPLY

Please enter your comment!
Please enter your name here

- Advertisement -

Latest News

Meta introduces 3D Avatars for Facebook, Instagram, and you must use it

Meta Platforms, Facebook's parent company, has introduced virtual 3D avatars for Indian users. The avatars will be available...
- Advertisement -

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded and unparalleled...
spot_img

More Articles Like This