Apple Dominates 34% Of The U.S.Smartphone Market Share: [Study]

Must Read

3 Most Common Mistakes Social Media Marketers Are Committing In 2016

In their quest for greater sales and increased ROI, the self-appointed “digital marketing guru” has lost touch with what...

Zomato Offers Unlimited Free Delivery To Match Swiggy Super

The competition between Zomato and Swiggy is bound to intensity as both the food delivery unicorns have created a...

Elon Musk Puts His Weight Behind Epic Games Against Apple!

Elon Musk and Apple has a kind of weird connect. As Elon is known to be too vocal when...

At the end of Q1 this year, Android and Samsung dominated were top Smartphone OS and OEM respectively in the U.S.. According to a previous study, Samsung  succeeded to manage 26% of total OEM’s market share in first quarter ending March of this year, followed by LG and Apple with 19.3% and 14% share respectively.

Now, Nielsen has reportedly stated that two-third of total new mobile buyers are willing to own Smartphone. The analysis firm has also revealed that Smartphone users are continuously increasing in the U.S., and at the end of June this year, Smartphone penetration around the country reached to 54.9%. The growth is driven by the folks, two out of three opted to buy Smartphone during Q2 of this year, of the country.

However, I have already described number of times, users in the matured markets (like the U.S.) are unwilling to own featured phone, they prefer to own Smartphone.

Advertisements

Like Q1 of this year, Android also dominated in Q2 with 51.8% market share, however, adoption of the OS was quite high in the last three months ending June, 54.6% users opted Android Smartphones. Till the end of June this year, iOS managed to grab 34.3% market share, but it was somehow little more (36.3%) in the last three months ending June. RIM’s BlackBerry OS had 8.1% market share at the end of June.

During Q2 of this year, Apple dominated with 34% market share, followed by Samsung and  HTC with 17% (using Android OS only) and 14% (having Android OS) respectively. On the other hand, the market share of BlackBerry was 9% in Q2 of this year, followed HTC (using Windows Mobile and Windows 7 OS) and Nokia (using Windows 7 and Symbian) with 3.4% and 1.2% respectively.

It’s pretty clear from the above report that iOS and Android are continuously growing, while the market share of RIM’s BlackBerry and Symbian OS are steadily decreasing quarter-over-quarter. It’s clear, folks in the U.S. are now using mobile handsets more than ‘calling and texting’  and that’s why, the demand of feature is plunging day-over-day.

Image Courtesy: Nielsen

LEAVE A REPLY

Please enter your comment!
Please enter your name here
Advertisements

Latest News

Apple iPhone 13 Will Come With The Most Demanded Feature, Finally!

What is your most important expectations from Apple iPhone 13 which is scheduled for launch next month? A better camera...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded and unparalleled...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter, with a...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one of the...

More Articles Like This