The sales of Smartphone are augmenting with galloping swift year-over-year. It’s not worthless to say that it will surpass the population of China in upcoming years. A analyst at “Credit Suisse” has predicted that the sales of Smartphones will crossover to one billion marks by 2014 due to its strong demand in China. The increasing demand of Smartphones has enforced to manufacturers to increase their productivity across the world. It’s expected that the sale of the device might grow about 46% to 687.9 million units at the end of this year and will soar to 1.05 billion units by 2014.
An analyst at ‘Credit Suisse’ Group AG–Kulbinder Garcha–wrote in their note, “We see robust growth for the smartphone market in China, which we think will account for 22 percent of global units by 2015.”
Undoubtedly, software and services platform, strong distribution networks and innovations in hardware have strengthened the world’s top Smartphone manufacturers to grow its market share by 23% this year. Garcha predicted that Nokia might gain its market share across the world by 2013, but mounting 11% of market share will indeed a long-term goal for the company. The company might recover its earnings through its carrier support, competitive pricing and strength in brand and distribution.
On Wednesday, the world’s third largest Smartphone manufacturer stated a lowers profit margin and earning for Q2 compare to Q1 this year. The company is endeavoring to revamp its product portfolio to compete with Apple and Samsung in upcoming years.
Apparently, Smartphone manufacturers will have to face an intense competition from each others. At the present, market is flourished with numbers of lineups at the nominal price. Presently, the main competitors in the market are Samsung, Apple, Nokia, Motorola, HTC and Research In Motion.