Indeed, cheap-Android Smartphones have made a stronghold across the world. This is the first time in the U.S. history when Android has captured a majority of share. It’s true, a data analysis firm—ComScore—has reportedly stated Android has settled 50% of the total market share in the U.S. In this way, Google has sustained its growth chart in the country. The research analysis firm has also revealed a key trend in the U.S. mobile phone industry during the three month period starting with November last year. For conducting its study survey, the firm included more than 30,000 U.S. mobile subscribers during three months period starting with November 2011.
According to the firm, Samsung was the top handset manufacturer during the study period, dominated over 25.6% of the total handset market, followed by LG, Apple, Motorola, and HTC with 19.4%, 13.5%, 12.8%, and 6.3% respectively during the study period of three months ending in February this year.
According to ComScore, more than 104 million people in the US owned Smartphone during the three months period ending in February this year. Google incredibly marked an growth of 17% in February this year from the same month a year before. However, Apple succeeded to dominate 30.2% of the US Smartphone market in February this year, up 5% than a year before, while Microsoft and Symbian managed to hold 3.9% and 1.5% market share respectively during the same period.
In US, 74.8% mobile subscribers used text messaging on their mobile devices in February this year, up 2.2% from November last year, while 49.5% downloaded applications, up 4.6% from November last year. In addition to these, 49.2% mobile handsets’ users involved in browsing, up 4.8% from November last year, while 32.3% often used game-playing during the survey period, up 2.6% compare to November last year.
It’s pretty clear that how the demands of cheap-Android mobile handsets are tremendously augmenting even in the US market like some other emerging markets across the world. In the US, users are often used their mobile device to interact with their friends by text messaging rather than Phone calling. As half of the US Smartphone market is dominated by Android, then, it’s not wrong to say that every second Smartphone in the country is Android based.