The mix of Technology and Marketing has incepted many intuitive promotional ideas and, apparently, Coca-Cola has absorbed this well in time. This Valentine Coca-Cola installed a special type vending machine which was bound to serve but with a small twist. The machine only response and deliver only to couples and, that too, after they prove themselves as each other’s valentine.
The idea is indeed new and Coca-Cola got the punch of act well in time when most of the couples are out on Valentine’s day. The machine has been brained through a pre-loaded camera and remotely controlled by people who identifies various acts of couple – that could be possible only between a couple – and deliver the cool drink canes.
Just by visiting near the machine with your friend or holding hands doesn’t convince the Coca-Cola machine of being a valentine. Couples really need to show their love in act to grab a set of Cola-Cola canes. The whole video is just amazing and playful. Here it goes:
