It’s everyone dream to own a BMW3 series, but few of them got such a chance or money to own it as it’s one of the most expensive car across the globe. Considering the excitement, passion and desire to buy a new BMW3 series, BMW North America has launched a YouTube Video contest for users to win “the ultimate driving machine”.
In this YouTube video contest users from America who are 18 years and above are eligible to participate. The only thing which users need to do is to create a unique video of 5.9 seconds on YouTube showing their desire towards the new BMW3 series.
Obviously, each of the users will think why only 5.9 seconds? Well, the major concept behind 5.9 seconds is that the new BMW3 series has a zero to 60 time of 5.9 seconds; so, they are giving 5.9 seconds to the users.
However, this video contest is not a prize draw, it’s a skill based competition. The BMW3 series will be given to the user who will create the most creative, funny, awesome, attention-grabbing and amazing video.
This video contest will definitely increase the publicity of YouTube as well as the new BWM3 series as more and more users creative minds will try to scratch themselves. Though, many will say that it’s a marketing stunt by BMW to publicize its new BMW3 series but its worth a try. Also, video advertising is the best and one of the viral ways to advertise the product globally.
This is sure that in coming months we might see more and more companies using this concept for launching and publicizing their products worldwide. And trust, there is no harm in doing so !
For more information about the rules of the contest users can click here.