Tim’s Decision To Appoint John Browett As New VP Is Rational ?

Must Read

LinkedIn Finally Rolls Out The Most Requested Feature By Users

Microsoft owned LinkedIn has recently been reported to have revamped its profile section with an amazing feature...

Facebook Without Mark Zuckerberg And Sheryl Sandberg?

Imagine Facebook without Mark Zuckerberg and Sheryl Sandberg, the current CEO and COO of the world's largest...

Google is Giving Microsoft a Taste of its Own Medicine

The latest version of the Microsoft Edge browser was launched about a month ago for Windows 10,...
Abhishek Singhhttp://dazeinfo.com
An Engineering Graduate, Fervent Industry Analyst, passionate about mobile, innovative technologies and Entrepreneurship.

Apple is very aggressive about its retail stores in this time, and that’s why the company is trying number of maneuver for its proliferation. Last week on Tuesday, the company announced that John Browett is going to be a new senior VP of the company’s retail. It seems that John is appropriate for filling the Ron Johnson’s place—helped Steve to design the company’s first ever Apple Store in 2000. John left the company in June 2011 to show the way J.C. Penny as CEO. John did MBA at the Wharton Business School at the University of Pennsylvania, and worked for a short stint as a management consultant prior to join the UK’s largest retailer Tesco in 1998. John took the responsibility of Dixon retail in 2007, and played crucial role to repair the slapdash customer service.

Recently, one Apple’ fan—a photographer by profession Tony Hart—wrote an email to the company’s CEO—Tim Cook—explaining his concern with new hire.

Tony wrote, “Now, I don’t know John or his career in the least, but as a UK consumer I am familiar with Dixons and the DSG group that owns them and other similar stores. They have a spectacularly bad reputation and are considered to be one of the worst retailers in the UK in any market. It would be a post hoc ergo propter hoc fallacy to say that John’s reputation is the same as Dixons, but as a long-time Apple supporter and a user who wants to see the best for the company, I wanted to voice my concerns on reading this news.”

Advertisements

As many folks foresee that John will hopefully do a superb job for the company. But the majority of folks are also fanatic about the company’s brand; it should be like Apple but not like Dixons. In defense of own offbeat decision, Tim wrote an email back to Tom, convincing him that John was the best among all eligible candidates so far he had seen. Tim also said that he is poised to move the company at the zenith in the customer services and satisfaction.

I think none has any doubt about Tim’s talent—brought the company at a highest level ever after sad demise of Steve in Oct 2011. Tim sustained his responsibility with customer concern, before Steve’s demise, he had regularly been answering clients’ queries. Undoubtedly, Tim’s decision will definitely benefit the company and expecting it might true.

Apple has full faith on 48-year-old John due to his keen financial and customer service savvy, and most suitable for sustaining the company’s brand. Unlike Steve, John hates to manage the company’s financial and customers’ services through the boardroom.

Recently, in Q4 (calendar) last year, Apple’s retail store had contributed $6.1 billion revenue—had broken all of its previous records. At present, the company has 358 retail stores and 130,000 sales points worldwide. Whatever be the subterfuge, Tim’s decision is only fruitful when John’s contribution will give a new height to the company.

LEAVE A REPLY

Please enter your comment!
Please enter your name here
Advertisements

Latest News

Apple, TikTok Hiding Something That Could Be The Cause Of Concern?

Apple and TikTok have reportedly denied testifying at a congressional hearing in March concerning their ties and...

This E-Commerce Underdog Is Challenging Biggies Such As Amazon And Flipkart In India

The eCommerce market in India is flourishing like before. All thanks for exploded adoption of Internet and Smartphone. Amazon and Flipkart are...

Is Amazon Hand In Glove With Fraudulent Delivery Partners in India?

Amazon.com, Inc. (NASDAQ:AMZN) is a global tech behemoth largely driven by the growth of its eCommerce business. They have long boasted about...

Warren Buffett Acquires An iPhone, And It’s Huge Technological Upgrade For Him!

Yes, you read it right; Warren Buffett has acquired an iPhone, finally! One of the world's richest people on...

PayPal To Throw Their Hat In The Ring For UPI Payments Service In India

It was more than two years ago wherein Paypal, the global digital payments giant decided to launch its operations in India in...

Microsoft B2B Startup Program: $10 Million For 100 SaaS Based Startups In India!

A new first of its kind Microsoft B2B startup program to help SaaS-based startup is announced today. Microsoft Corporation...

In-Depth: Dprime

YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...

Facebook Has Pulled Off A Masterstroke By Integrating Its ‘Family Of Apps’?

It’s indeed hard to believe that ONE man sitting at Menlo Park, oversees how nearly a third of the world’s population interacts with each...

Facebook’s Crunch Conquest: By Relying Largely On The US Market, Is Facebook Running a Risk?

Two billion! That's Facebook, Inc. (NASDAQ: FB) for you - Right when you thought that this social-media giant has already connected the entire world, it's...

More Articles Like This