Google Narrows Gap With Apple: Records 3 Billion Android Apps Downloads


Today, Google has announced that Android platform has recorded 3 billion applications installations, up by 50% compare to the previous quarter. Interestingly, it took just two months for Android application market to reach from 2 billion to 3 billion installations. Google announced today that Android platform has now hit 3 billion installations of mobile apps, just two months after hitting 2 billion installations.

The trend indicates that Android users have become more adept when it comes to installing sophisticated and resourceful applications to their Smartphone and tablets.

Earlier, in January Apple celebrated 10 billion applications downloads for iOS – operating system of iPad, iPhone and iPod Touch – compared to hitting its first billion in April 2009. However, Google consumed 20 months to hit its first 1 billion installs on Android, then five months to hit 2 billion.

Despite of substantial gap between Google and Apple in total applications download numbers, Android reportedly generates more revenue through higher ad impressions against iOS which leads in revenue generation through applications sales.

Google is activation more than 350,000 Android devices each day and more than 500,000 advertisers are using the click-to-call ads on such devices. This has shown great confidence in advertisers as they are witnessing higher click-through-rate from mobile advertisement.

Speculations are being made that Android application market will overtake iOS apps download figure by end of this year – if growth of Android continues in the same fashion. Such speculations are backed by the scenario where mostly all computer manufacturing companies are gearing up to launch their own tablets mostly running on Android platform.

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