Komli Media To Fuel Their Expansion Plan with $15 Million New Funding

Must Read

Top Companies In India For Professional Growth: TCS Leaves Infosys, Cognizant, Accenture Behind [Report]

Jobseekers, if you are looking for a job change or on the hunt for a new position in any...

When A Guy Bought Google Domain For Rs 415 And Pulled The Search Engine Down!

Google is the world’s biggest search engine and it has got its own country-specific domains for almost every nation....

E-Commerce Industry In India Worth $13.5 Billion In 2014: Will Cross $16 Billion In 2015

According to the latest report by IAMAI and IMRB International, the eCommerce industry in India reached a value of INR 81,525...

India’s one of the leading Digital media firm – Komli Media – which runs the online audience or traffic measurement tool Vizisense.com and an online ad network, has received $15 million as funding. The latest round of funding has been supported by Norwest Ventures besides the existing investors, Nexus Venture Partners, Helion Venture Partners and Draper Fisher Jurvetson.

Komli had already received $6 million as funding by existing investors, Nexus Venture Partners, Helion Venture Partners and Draper Fisher Jurvetson last year.

In an official communiqué, Komli Media has announced that the additional capital will be used to fuel expansion throughout India and across its key markets in Asia Pacific. The company will further invest in its two core businesses, the ad network and audience measurement business.

Advertisements

In 2010, Komli Media expanded its presence in the Asia Pacific and European regions. It acquired the Australia-based site representation company called PostClick and the UK-based online advertising firm named Indoor Media.

PostClick is an online media sales company which ties up with online publishers, mostly on an exclusive representation basis, to represent and sell their online ad inventory to advertisers. Its business model is based on the commission earned through publishers from the sale of ad inventory.

Indoor Media is a three-year-old company. It owns an ethnic online ad network named AdMasala, which enables advertisers to target and serve ads to South-Asian internet consumers residing in the UK. AdMasala has partnerships with more than 400 publishers across various parts of the world, including Indian publishers.

1 COMMENT

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

5 Signs That Your Employee Training Program Needs To Evolve

For a business to survive in these unprecedented times, having a skilled workforce is paramount. Businesses that promote a...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded and unparalleled...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter, with a...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one of the...

More Articles Like This