World’s largest professional network service provider Linkedin has agreed to acquire ChoiceVendor, a startup that provides real-world ratings and reviews of business-to-business service providers in more than 70 categories across the United States. Linkedin is looking committed to enhance their service furthermore in order to counter business threats from Facebook & Twitter.
With such acquisition Company is expecting to increase the quality work force and further expansion in corporate service. Linkedin currently manages more than 75 Million users globally.
“Our acquisition of ChoiceVendor is right in line with our top priority to build a world-class team at LinkedIn, says Jeff Weiner, chief executive officer of LinkedIn. “We’ve admired the work that Yan-David, Rama, and the talented ChoiceVendor team have done for some time now and are excited to have them join us, especially given their highly relevant work experience.”
San Fransico based ChoiceVendor was founded by chief executive officer Yan-David Erlich and vice president of engineering Rama Ranganath. Prior to founding ChoiceVendor, Yan-David was an entrepreneur in residence at Battery Ventures and the founder and CEO of Mogad/Social.IM which was acquired by iSkoot in 2008. Previously, he also held software engineering and product management roles at Microsoft and Google. Rama was at Google before founding ChoiceVendor where he was an early engineer on the AdSense team and eventually managed several teams including the Google Ad Manager team. Prior to that, Rama worked at Microsoft.
“Since Yan-David and I worked with members of the LinkedIn team in the past during our time at Google, we’ve kept a sharp eye on the company’s phenomenal growth,” said Rama Ranganath, one of ChoiceVendor’s co-founders. “We’re excited about the direction that LinkedIn is headed, particularly in terms of helping its members derive valuable business insights from the site, and are looking forward to joining the team.”
Linkedin has not revealed any financial information of above acquisition. Recently Linkedin has made few major changes in its User Interface, navigation process. Company also introduced new features like “Company Follow” where people can follow companies and always be updated about new hirings or activities of those companies. Moving a step further, in addition to such feature, company is focusing making towards making its new corporate service more meaningful for people.
Due to tough competition by Facebook and Twitter, Linkedin witnessed sharp decline in Traffic in last few months. To keep its users intact and committed towards Linkedin, company is working on few new features which is expected to roll out in next few months gradually.