The Most Visited Finance Website In India: icicibank.com

Must Read

Apple Has Finally Found The Right Partners To Launch Apple Cars By 2025

Rumours of a possible Apple Car in the making has been doing rounds for quite some time. But so...

The Absence Of Web ADA Compliance Could Be Costing Your Small Business

If your small business is competitive, you are probably using some form of technology. However, many small business owners...

IT Job Seekers Rejoice: Infosys To Hire 24,000 People From India!

IT job seekers can rejoice as there's a massive opportunity headed their way. The news related to Jobs at...

About 20 million unique online users visited financial and business sites in June this year in India as per the latest data released by the US based Internet research firm comScore. In the same month in 2009, financial and business sites received about 14 million unique users. As expected, 72 per cent of the visitors were male, mainly in the age group of 25-34 years. Afaqs news bureau reported this news saying that the category is led by websites of various banks. The website of ICICI Bank, icicibank.com, was the most visited finance/bank website with 4.7 million unique users in June 2010. The website of HDFC Bank, hdfbank.com, attracted 3.4 million unique users in the same month and was the second most high traffic finance site. The traffic on the State Bank of India website increased by 84 per cent in the last 12 months and got about 3 million unique users in June 2010 as compared to 1.6 million users in June 2009. It was third most visited site in the category. The websites of Citibank and Axis Bank received 2 million and 1.3 million unique users respectively this year.

2.2 million unique users landed on Network18 group’s finance site, Moneycontrol.com, in June 2010. The traffic on Moneycontrol.com has increased by 35 per cent since June 2009. Surprisingly, more than 2 million unique visitors arrived on the Indian Overseas Bank website. Traffic on Bombay Stock Exchange site dipped marginally (2 per cent) and about 0.8 million visitors reached it this year, as compared to 0.9 million last year.

In an official communiqué, Will Hodgman, executive vice-president, Asia Pacific, comScore, says, “With India emerging as a vibrant global financial centre, online finance is beginning to attract significantly more attention and drive more transactions than ever before in this market.”

Advertisements

He adds, “With half of India’s online population visiting a business or finance related site during the month, there is an opportunity to reach and engage financial consumers in a way that was not possible before. Now, financial companies must focus on devising effective digital strategies to help attract and retain these important customers or risk losing them to their competitors.”

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

Facebook’s Secret Project With Spotify: To Redefine The Online Music Streaming Industry!

Spotify and Facebook have joined hand together to make sure you don’t miss out on listening to your favourite...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded and unparalleled...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter, with a...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one of the...

More Articles Like This