Yahoo Japan Shakes Hands with Google for Search Deal. Ditchs Microsoft in Japan !

Must Read

Elon Musk Added Over $100 Billion To His Net Worth In Just 1 Year, Leaves Jeff Bezos Behind

Jeff Bezos may the world's richest person in the world but it's Elon Musk who has been...

Elon Musk Overtakes Bill Gates And Becomes the 2nd Richest Person in the World

It's been a good week for Elon Musk and his electrical vehicle business Tesla. Earlier this week,...

Free Netflix In India From December: Netflix In A Pursuit Of New Subscribers

A month ago, we reported how Netflix might be brewing something interesting that could lead to a free...

Japan’s Top internet search portal Yahoo has just signed a deal for Google Search to have collaborative efforts in Japan Search market. By having such search deal, Yahoo will predominantly dominate the Japan market and  it will come to as blow for Microsoft who have a partnership with Yahoo on global level.

In July 2009, Yahoo signed a deal with Microsoft, under which Yahoo was to adopt Microsoft’s Bing as the search engine on all Yahoo sites. However, Yahoo only has a minority stake (35%) in Yahoo Japan, while the Japanese telecom giant Softbank owns 40% of the company, meaning that Yahoo didn’t have the final say in the decision.

“Yahoo! Japan made this decision as an independent and separate publicly traded company. This decision by Yahoo! Japan does not impact the global rollout and implementation of the Yahoo! search alliance with Microsoft, except in the Japanese market,” said Yahoo in a statement.

Advertisements

Now, in a deal that is likely to be challenged by Microsoft, Yahoo Japan and Google will corner the Japanese search market, in which Bing only has a minute share.

On the outside, however, nothing will change: Yahoo will keep its stake in Yahoo Japan and remain a strategic partner for the company, and Yahoo Japan will continue to use the Yahoo brand.

1 COMMENT

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

Facebook’s Past Comes Back To Bite As South Korea Fines Them For 2018 Scandal

The social media behemoth Facebook Inc. (NASDAQ:FB) has once against proved they are the true arch-nemesis of...

Amazon Future Group Dispute Deepens As Singapore Court Turns Down Future Group Plea

The dispute between Amazon and Future Retail is, apparently, far from over anything soon as the Singapore International Arbitration Centre (SIAC) has...

Google Pay Fee On Instant Transfer: An Indication Of Google’s Aggressive Monetisation Strategy?

Google has decided to levy fee on instant payment, starting from the US market. A few days back, Google...

Twitter Account Verification Is Back, But Has it Lost Its Mojo?

Twitterati queue up! As the Twitter account verification process which is responsible for awarding blue badges prepares to...

Paytm Lawsuit Impact: TRAI Slaps Fine On Jio, Airtel, BSNL And Other Telcom Operators

The emergence of e-wallets brought along with itself a big uprise in notorious phishing scammers who prey on unsuspecting consumers by pretending...

MobiKwik Takes A Dig At Paytm After The Recent App Ban

The ongoing China-India border tension is resulting in more apps getting banned, and every time that happens the Indian startup unicorn Paytm...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter,...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one...

More Articles Like This