NyooTV.com enters into Bollywood & Indian TV

Must Read

Apple Has Finally Found The Right Partners To Launch Apple Cars By 2025

Rumours of a possible Apple Car in the making has been doing rounds for quite some time. But so...

Google’s Dirty Secret Has Left Android Users In Australia Stunned, Strikes Back!

After going head-to-head with Google to make the search giant agreeing to its Media Bargaining Code, Australia is now...

Superstitions across different countries – An Overview

Some believe that a superstition is anything that people believe that is based on myth, magic, or irrational thoughts. They are beliefs that are steeped in lore or tradition, and it is usually difficult to pinpoint the exact origin. Here is a brief compilation of Superstitions which are prevalent across different countries.

US-based AKG Technologies has launched NyooTV.com, an online video service that offers Indian TV shows, Bollywood movies, music videos and event clips aggregated from various entertainment content providers to the Indian audiences in US and India.

According to AKG Technologies, NyooTV.com currently has 100,000 video titles mostly in Bollywood, music and entertainment segments aggregated from content providers like Shemaroo Entertainment, Moser Baer Entertainment, Imagine TV, Eros International, Amar Chitra Katha, 1TakeMedia, Mirchi Movies and Times Music.

“The initial idea was to create a high quality video entertainment portal like Hulu.com which would cater to the Indian tastes and sensibilities. We also felt that there was an opportunity in the premium video content segment which is legal, of superior quality and provides an enhanced user experience,” Gaurav Mendiratta, founder and director, NyooTV.com, has told AlooTechie.

Advertisements

Launched in December 2010, NyooTV.com currently claims to get around 80,000 page views and 20,000 unique visitors a month. According to the company, Bollywood events, trailers and promos are most popular categories of videos watched on the website with about 60 per cent of users viewing them, while full movies and TV Shows generate close to 33 per cent of the traffic.

“Over 65 per cent of our visitors are from India. NyooTV receives its fair share of traffic from US as close to 22 per cent of users are NRIs who like to watch their favourite Indian TV shows and movies. Besides, we also have a fair amount of users coming from Canada, UK and Pakistan,” Gaurav Mendiratta has said.

According to Gaurav Mendiratta, NyooTV.com earns its revenues through in-video advertising. The website has revenue sharing tie-ups with content providers. Going forward, NyooTV plans to also offer its users niche and exclusive content such as documentaries, short-films, plays and music videos from leading film makers and artists along with talented amateur content creators.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

Netflix Won’t Shut You Out If You Are Freeloading On Your Friend’s Account!

In the previous month, when news surfaced suggesting Netflix might crack down on password sharing worldwide, all hell broke...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded and unparalleled...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter, with a...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one of the...

More Articles Like This