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X’s $13 Billion Debt Strain on Banks: Can Elon Musk’s Verbal Promises Shield Them from Losses?

In October 2022, Elon Musk made headlines with his astonishing $43 billion acquisition of Twitter, a move facilitated by a substantial $13 billion loan from prominent financial institutions. However, since then, the social media platform has been facing challenges...

X Loses Major Advertisers: Disney Boosts Instagram with a 40% Surge in Ad Spending

Last month, many industry titans, such as Walt Disney, Apple, IBM and Comcast, abruptly halted their advertisements on the X platform. This abrupt move was triggered by Elon Musk's controversial antisemitic posts and comments on the X platform, which stirred...

X Advertising Revenue Drops Nearly 40% in 2023: Can Subscription Push Fill the Gap?

Elon Musk's owned X, formerly Twitter, continues to grapple with a substantial dip in its advertising revenue. The social media platform is estimated to generate roughly $2.5 billion in advertising revenue in 2023, a nearly 40% decline from the...

Elon Musk’s Fury Towards Advertisers, Holding Them Responsible for the Future Demise of X

Elon Musk's response to advertisers who halted ads on X platform: Go. Fuckk. Yourself. Musk's outspoken and unapologetic style has fueled the ongoing debate surrounding free speech and responsible social media use. Elon Musk, known for his controversial posts on...

Elon Musk’s Arduous Efforts to Keep Users and Advertisers Hooked to X Platform

Since Elon Musk's acquisition of Twitter, now rebranded as X, the platform's trajectory has become a central focus among industry leaders and business analysts. X is on a rollercoaster, grappling with challenges like retaining and attracting new advertisers as...

End of Free Lunch: Elon Musk to Make X a Paid Platform for All Users

Get ready for a paradigm shift in the digital realm! X, once known as Twitter, is set to redefine the social media landscape by introducing a nominal annual subscription fee. Under this innovative approach, users will invest just $1...

Twitter to Introduce Video and Audio Calls: A Game-Changer in Social Networking

In a bold move set to revolutionize the way we interact on social media, Elon Musk has announced its plan to launch video and audio calls for 541 million users of X.com (earlier Twitter). The feature is expected to...

Twitter Becomes X: Elon Musk’s First Step to Transform Twitter into A Super App

Twitter becomes X; the name of the company, logo, URL, and most of the features of the once-called microblogging platform. On July 23, 2023, Elon Musk made an announcement on Twitter that he would bid farewell to the old Twitter...

Double Trouble For Twitter: Besides Meta’s Threads, Bluesky Social Emerges As Unstoppable Contender

Microblogging platforms are engaging in an intense battle for dominance, particularly after Elon Musk's takeover of Twitter. The competition has sparked a flurry of activity, with existing and new platforms making headlines for achieving impressive download milestones. One such...

Meta’s Threads: An Emerging Threat to Twitter’s Dominance?

Meta has finally launched Threads, a text-based social media platform. It is currently available on the Apple App Store and Google Play Store. Interestingly, Threads passed 5 million sign-ups within the first four hours of its public launch, reveals...
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Paytm App Downloads and User Engagement Take a Nosedive Post RBI Measures

The regulatory measures imposed on Paytm Payments Bank by the Reserve Bank of India (RBI) have had a direct...
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