Apple Annual Revenue from Products and Services

The above graph represents the Apple annual revenue from products and services, worldwide. Apple’s major products include iPhone, iPad and Mac, Apple Watch, and Services business. Apple’s global revenue in fiscal 2018 clocked $265,595 million ($265.6 billion), worldwide. 

RegionWorldwide
SourceApple’s official Reports, SEC Filings
Last UpdatedSeptember 2019
Graph ID394
NoteApple’s fiscal year starts from October

Interestingly, over 62% of the company’s total revenue in FY’18 came from the iPhone. Apple’s revenue from iPhone in fiscal 2018 increased an impressive 17.3% YoY to $ 166,699 million – highest till date.

Apple’s revenue from Mac in fiscal 2018 clocked $25,269 million (as per revised quarterly data), compared to the previous year when Mac revenue reached an all-time high of $25,850 million. The growth was primarily driven by the fourth quarter of 2018 when the company generated $7,411 million in revenue from the sales Mac products.

Apple’s revenue from iPad in fiscal 2018 was $18,468 million – lowest in the last 8 years. Over 30% of that came in the first quarter alone. It was fiscal 2013 when Apple iPad revenue reached an all-time high of $31,980 million, with a 3% YoY increase. Since then it’s been declining.

In fiscal 2018, Apple witnessed its highest-ever revenue from services business, increased from $ 29,980 million to $39,130 million in just one year.

Note: Apple has revised its Q1, Q2 and Q3 2018 revenue and sales data in Q1, Q2 and Q3 2019 reports, resulting in the change in 2018 annual figures.

About Apple Inc: Additional Information

Apple Inc. (NASDAQ: AAPL) was founded on April 1, 1976, by Steve Jobs, Steve Wozniak, and Ronald Wayne. The company is popularly known for its line of smartphones called iPhones. Apart from iPhones, the Cupertino giant develops and sells iPad, Macbooks, iPod, Apple Watches, Apple TV, HomePod, and some other online services.

Apple’s first product was Apple I, a desktop computer that was designed and hand-built entirely by Steve Wozniak.

On December 12, 1980, Apple went public, by selling 4.6 million shares at $22 per share.

On January 9, 2007, Steve Jobs unveiled the first generation of iPhone at the Macworld 2007 convention, in San Francisco. However, it was launched on June 29th in the United States, at the price of $499 for the 4GB model and $599 for the 8 GB model. After the initial hiccups, the worldwide sales of iPhone skyrocketed from fiscal Q4 2008, when Apple recorded nearly 9X jump in the sales of the iPhone.

After 10 years, in September 2017, Apple Inc. celebrated its 10th anniversary of iPhone by launching its most-expensive, most-innovative iPhone X, along with iPhone 8 and 8 Plus.

With a brand value of $205.5 billion, Apple tops the list of World’s Most Valuable Brands 2019 by Forbes, for the ninth year in a row.


The above graph is a part of Dazeinfo GraphFarm – the most trusted source of hundreds of thousands of market graphs. Our team of researchers mines millions of data points every month to bring the most updated and validated set of data points representing the comprehensive view in a graphical format. From mobile to e-commerce, from Retail to healthcare, from startups to SMEs we have carefully designed thousands of graphs for those who value and understand the importance of data visualisation.